Date-wise News

Diageo India, Pernod Ricard Asia, Dainik Bhaskar, Reliance Foundation among others awarded for purpose-driven campaigns
e4m Staff Jun 12, 2024 10:31 PM

The action has been taken against them for engaging in fraudulent trading practices
e4m Staff Jun 12, 2024 7:18 PM

A panel of experts at the e4m Do Good Summit 2024 exchanged views about aligning business goals with social purposes and the challenges that lie therein
e4m Staff Jun 12, 2024 5:15 PM

Momentum Conference 2024 will offer marketers and marketing enthusiasts to learn about the new rules of the game and also peek into marketing’s future facets
e4m Staff Jun 12, 2024 4:56 PM

The tech innovation on TV showcased the all-new Swift at the Star Sports studios during the epic encounter between India and Pakistan
NATIVE CONTENT Jun 12, 2024 4:14 PM

The campaign has been conceptualised by McCann and is a 360-degree activation across TV, Digital, OOH and a consumer activation via digital
e4m Staff Jun 12, 2024 4:03 PM

The campaign promotes healthier snacking during the ICC Men’s T20 World Cup 2024
e4m Staff Jun 12, 2024 3:57 PM

Anirudh captured the nation’s attention over a decade ago with the viral hit song ‘Why this Kolaveri di’
e4m Staff Jun 12, 2024 3:39 PM

The 'Wah Kya Energy Hai' campaign highlights the benefits of embracing clean fuel options through a four-film series
e4m Staff Jun 12, 2024 3:25 PM

Ather has partnered with Tilt Brand Solutions to develop a comprehensive creative strategy for their new line of products,
e4m Staff Jun 12, 2024 3:07 PM

Incumbent agency Ogilvy will be part of the pitch. Famous Innovations, Enormous and Madison will also be participating
Neeta Nair Jun 12, 2024 2:52 PM

Prior to joining Frodoh World, Anurava Biswas was Sales Director India – at Teads
e4m Staff Jun 12, 2024 2:46 PM

Pragati Deshmukh previously worked for ZEE5, spearheading multiple successful shows that boosted the platform's viewership
e4m Staff Jun 12, 2024 2:39 PM

The campaign captures memorable moments for fathers and their children
e4m Staff Jun 12, 2024 2:14 PM

Ajit Sharma has held key positions in ICICI Lombard, MetLife India, Vserv Capital, Bajaj Allianz Life, and Getit Infomediary
e4m Staff Jun 12, 2024 1:50 PM

Neeta Linz, General Manager- Brand Marketing, LG Electronics India, shares insights about the brand's campaign, shifting brand perception, connecting with consumers and more
Ritika Raj Jun 12, 2024 1:07 PM

Saumil Parekh joins the fractional ownership platform from Pharmeasy where he led growth and revenue
e4m Staff Jun 12, 2024 12:55 PM

As per AajTak’s Nielsen Mobile Panel data, the network was accessed by every second Hindi news viewer on mobile on the counting day
e4m Staff Jun 12, 2024 12:19 PM

Amul has introduced its 15th Ice Lounge in Connaught Place, Delhi, showcasing international flavours and a luxurious ambience as part of its ambitious national expansion strategy
e4m Staff Jun 12, 2024 12:06 PM

At the Pitch CMO Summit, Neha Anand, VP - Global Brand & Communications, Mahindra Automotive engaged in a conversation with LV Navaneeth, CEO, The Hindu Group, on future-proof marketing strategies
e4m Staff Jun 12, 2024 11:58 AM

Sanchayan Paul joins from Modenik Lifestyle and has over 25 years of experience in HR
e4m Staff Jun 12, 2024 9:50 AM

Experts say while unskippable ads may temporarily frustrate users, they ultimately contribute to a more effective advertising ecosystem where brands can maximize their reach and impact
Sohini Ganguly Jun 12, 2024 9:19 AM

The thought is in the right direction, but the mandate isn't, say digital experts who note that self-declaration will be difficult given the massive number of assets that go up on digital platforms
Sohini Ganguly Jun 12, 2024 9:17 AM

Industry observers share that political parties gearing up for the state polls and the upcoming Budget are likely to bring in more ad money for the media houses
Kanchan Srivastava Jun 12, 2024 9:09 AM

For this year’s festival of creativity, White Rivers Media has submitted campaigns executed for Astral Foundation, Amazon miniTV's show 'Hip Hop India' and Pulse Candy
e4m Staff Jun 12, 2024 9:08 AM

Stakeholders, who will be impacted by SC’s self-declaration certificate mandate, express how the decision has not been thought through and entails more challenges than benefits
Chehneet Kaur Jun 12, 2024 8:40 AM