Date-wise News

The cosmetics brand has also released an ad featuring Mrunal Thakur, marking RENEE's first national TVC
e4m Staff Aug 13, 2024 7:03 PM

The ad has been set to English rock band Queen's iconic song 'I want to break free'
e4m Staff Aug 13, 2024 3:49 PM

The pubcaster in the content sourcing policy for its new OTT platform, shared the revenue-sharing model for TV, OTT and digital networks
e4m Staff Aug 13, 2024 3:38 PM

The SC said that while their apology was accepted, Ramdev and Balakrishna should refrain from violating court orders like they have done before
e4m Staff Aug 13, 2024 3:09 PM

The platform has launched Tata Play Superhit Serials, a value-added services that brings back top shows of the 2000s
e4m Staff Aug 13, 2024 2:42 PM

The pubcaster has outlined modes for sourcing content, including commissioning (may involve co-production or public-private partnerships), revenue sharing, licence fees or royalties & sponsorships
e4m Staff Aug 13, 2024 1:07 PM

The President of Editors Guild of India, Anant Nath, spoke to e4m on Tuesday about MIB withdrawing the second draft of the Broadcasting Services Bill, his apprehensions on the bill & more
Kanchan Srivastava Aug 13, 2024 12:38 PM

In his new role, Sourabh will oversee Corporate Social Responsibility, Corp Comm, the e-Commerce business, and Customer Experience management
e4m Staff Aug 13, 2024 12:33 PM

Shraddha Kapoor has become the face of the brand's latest campaign, 'Har Expert, Salon Expert Nhi Hota'
e4m Staff Aug 13, 2024 11:54 AM

The guidelines aim to enhance collaboration and operational efficiency across the PR industry
e4m Staff Aug 13, 2024 11:46 AM

Nachiket Pantvaidya to be Business Head of SET, Ajay Bhalwankar to lead Sony SAB as business head; Tushar Shah will additionally oversee Sony MAX, Sony MAX HD, Sony MAX 2, Sony WAH, Sony PAL
e4m Staff Aug 13, 2024 11:29 AM

Gaurav has over 20 years of experience in formulating marketing communications and business growth strategies
e4m Staff Aug 13, 2024 11:26 AM

Akanksha will be based in New York and will be responsible for spearheading overall brand-building, global marketing strategy, and more
e4m Staff Aug 13, 2024 11:20 AM

Pitch CMO Summit - Bengaluru 2024 to be held on Friday, August 23, 2024 in Bengaluru
e4m Staff Aug 13, 2024 10:10 AM

Sonal Chhajerh and Pravin Sutar will continue reporting to Rajdeepak Das, Chief Creative Officer, Publicis Groupe, South Asia & Chairman Leo Burnett South Asia
e4m Staff Aug 13, 2024 10:04 AM

Arun Narayan, VP - Category, Marketing & Retail, Tanishq, Titan Company, spoke to e4m about the changing face of the jewellery industry, what consumers want, the increasing competition & more
Chehneet Kaur Aug 13, 2024 9:21 AM

Marketers are embracing the potential of AI to optimise media buying, create personalized ad experiences, and measure campaign performance
Shantanu David Aug 13, 2024 9:05 AM

Concerns among stakeholders regarding specific clauses and alleged secrecy around the draft’s distribution led the ministry to consider developing a new draft after further discussions
e4m Staff Aug 13, 2024 8:55 AM

Given the lengthy and contentious process surrounding the Bill, a delay at this stage could hinder progress and add to industry uncertainty, believe legal experts familiar with the broadcast industry
Aditi Gupta Aug 13, 2024 8:45 AM

The ministry has informed stakeholders that a fresh draft will be issued after detailed consultations
e4m Staff Aug 13, 2024 8:29 AM