Swiggy Instamart teams up with Havas Media Tribes to deliver Hamleys Toys in 10 min
Havas Media Tribes has marked this collaboration with an outdoor display The se
Swiggy Instamart has recently partnered with Hamleys offering doorstep delivery of toys in just 10 minutes.
Havas Media Tribes has marked this collaboration with a striking outdoor display, featuring an installation comprising a Swiggy delivery bike carrying Hamleys toys.
The setup with the iconic Hot Wheels brand in the form of the Swiggy delivery bike brought alive nostalgic memories for spectators, standing as a testament to the innovative idea behind the installation.
Speaking on this collaboration, Abhishek Shetty, Marketing Lead from Swiggy Instamart, said, “At Swiggy Instamart, our vision has always been to bring convenience and joy to our customers’ lives. We are the first QC platform to partner with Hamleys, allowing us to extend our mission to a new realm, ensuring that children and families can enjoy premium toys delivered right to their doorsteps in a matter of minutes. The installation encouraged high customer engagement, especially from kids as they were drawn to the vibrant and playful corner.”
On this partnership, Uday Mohan, COO, Havas Media India, said, "Havas Media India is best known for its innovation and creating Meaningful media experiences for the brands that we work with. Our goal with this campaign was to blend nostalgia with modern-day convenience. The matchbox installation is a symbol of the magical experience Hamleys has stood for over the years, combined with the speed and efficiency of Swiggy Instamart. It is a perfect way to showcase this unique partnership.”
