Merger fallout: Zee share prices down 30%
Zee prices opened at Rs 208 per share against the previous close of Rs 231.75 on the BSE
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Halloween: Indian brands try every trick (and treat) from the marketing playbook
Experts weigh in on the spook-tacular marketing opportunity that is Halloween, which has been steadily bewitching Indian consumers
Shahid and Mira Kapoor signed as brand ambassadors for Shapoorji Pallonji's VANAHA project
'The couple’s elegance, sophistication, exquisite taste, and extraordinary accomplishments perfectly represent this luxurious project,' said the company's Business Head
‘There won’t be a successor to Amer Jaleel’
MullenLowe's Global CEO, Kristen Cavallo, and Subbu, the India CEO, speak to e4m on the sidelines of Cannes Lions about doing away with the joint leadership model and more
'DDB is not just a mainstream agency network'
At Cannes Lions 2023, Marty O' Halloran, CEO, DDB Worldwide, talks about the big challenge for Indian creative professionals to be 'world class'
P. Rajendran named Chief Sales and Marketing Officer at Shapoorji Pallonji Real Estate
Rajendran will lead various aspects towards achieving complete customer satisfaction and co-create the company's strategic road map
Hershey's launches first-ever Halloween campaign in India
With the growing trend of Halloween festivities in India, the campaign aims to familiarise the Indian audience with the rituals of the festival
Sony Pictures Networks gets exclusive rights to broadcast Ballon d'Or
The awards will also be live-streamed on SPN's on-demand OTT platform SonyLIV
‘Joyville offers aspirational homes designed for maximum value per square foot’
Parikshit Pawar, Chief Marketing Officer, Shapoorji Pallonji Real Estate, talks about getting former Indian skipper Sourav Ganguly on board & more
DDB Mudra Group reveals the real #ScaryFacts on Halloween
With this campaign, DDB For Good is inviting purpose-driven brands to collaborate and drive positive change in the world we live in
Shapoorji Pallonji crafts OOH campaign for new residential project focusing on wellness
The campaign has been executed by OAP
Movies NOW & MNX to premiere 'The Prodigy' and 'Child’s Play' this Halloween
The films will premiere this Saturday, October 31, 2020, at 9:00 PM and 11:00 PM respectively
International stars make India Television chat show debut with zoOm’s Access Allowed
Hosted by Renil Abraham, Access Allowed will feature some of the most sought-after global celebrities
DDB Worldwide elevates Martin O'Halloran as Global CEO
Justin Thomas-Copeland has been named as CEO of DDB's North America region
National Geographic India to air virtual concert to address COVID-19 fight
Curated by Lady Gaga, the two-hour program will be hosted by a trio of network late-night hosts: Jimmy Fallon, Jimmy Kimmel, and Stephen Colbert
Is reduced corporate budget allocation on PR spends a hindrance to the industry?
Firms are relying on their cash reserves in desperate times and leaders are optimistic about the market gaining momentum post lockdown
Special K celebrates inspiring stories of AFLW athletes in new ‘Rise with Us’ campaign
Created by Wunderman Thompson, the campaign which runs across TV & digital, builds on Special K’s #poweringyou platform, launched in time for the AFLW league kick off on February 7th 2020