The 3-second spot 'All in the Phone' has been produced by McGarrah Jessee

exchange4media Staff Jan 1, 2023 6:00 PM

exchange4media speaks to insiders at dentsu on the dissent brewing at the network on account of doing away with popular agency brand names for the sake of consolidation

Neeta Nair Sep 13, 2021 8:56 AM

For the film, the platform has collaborated with Dentsu Mcgarrybowen and director Atul Kattukaran

exchange4media Staff Aug 18, 2021 3:19 PM

For political parties, traditional media will still be the mainstay in terms of messaging as it allows them the freedom to control and even dictate the narrative, say experts

Tasmayee Laha Roy Jul 29, 2021 8:29 AM

Prior to this, Mookherjee was President - South, dentsuMB where he led operations for offices in Bangalore, Chennai, and Kochi

exchange4media Staff Jul 16, 2021 12:02 PM

Experts say that the time is ripe for the packaged food industry to do some introspection in terms of transparency and contributions to the community

Mansi Sharma Jun 9, 2021 9:16 AM

Ophira Bhatia, Director, Corporate & Government Affairs (CGA), India and Lead, AMEA, Mondelēz International, asserts that the yardstick of success for any programme is when it meets a business need

Nafisa Shaheen Apr 13, 2021 2:36 PM

The agency won the account following a multi-agency pitch and will service the brand from its Bengaluru office

exchange4media Staff Feb 15, 2021 11:25 AM

The campaign for the online doctor consultation app talks of Rakhis embedded with QR codes, which lead users to specific pages of specialist doctors or health check-ups

exchange4media Staff Aug 11, 2020 4:31 PM

The ‘The New Darwinism’ report uses creativity to paint a world of the future and attempts to predict how humans will behave once the lockdown is rolled back

exchange4media Staff Aug 1, 2020 2:25 PM

Prior to this, Kant was EVP and branch head, Dentsu Webchutney, Delhi and Mumbai

exchange4media Staff Jul 27, 2020 5:44 PM

In today’s edition of e4m Creative Zone, we speak to Aalap Desai, NCD, mcgarrybowen India, on the virtual ad shoots, client budgets and more

Misbaah Mansuri Jul 20, 2020 9:08 AM

Gordon Bowen, Co-founder of mcgarrybowen & Chief Creative Officer at DAN, has been named Global Chairman of Dentsumcgarrybowen

exchange4media Staff May 14, 2020 9:12 AM

exchange4media spoke to global leaders to find out how they are preparing their teams when ad business is weakening in several countries due to the pandemic

Neeta Nair Apr 9, 2020 8:40 AM

Prior to joining the digital and design arm of Famous Innovations, Lokhande was Senior VP at Ogilvy Bangalore

exchange4media Staff Apr 3, 2020 8:24 AM

In what is said to be the industry’s biggest creative win in the last few years, other WPP agencies will also be harnessed to support Intel’s global creatives, across all of the tech giant’s verticals

exchange4media Staff Mar 3, 2020 10:19 AM

Prior to this, Reghunath was Executive Vice President & Branch Head for Dentsu Webchutney, Bangalore

exchange4media Staff Jan 13, 2020 1:33 PM

In his new role, Rao will continue to report in Anand Bhadkamkar, CEO, DAN India

exchange4media Staff Jan 7, 2020 11:17 AM