Anupam Katheriya gets additional role of Director at Medimix
Anupam Katheriya is the CEO of Cholayil Private Limited
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A brand’s success depends on your passion: Anupam Katheriya, Cholayil
Anupam Katheriya, CEO, Cholayil, spoke at the e4m Pride of India (South) Brands Summit on scaling a local brand to the global stage
e4m Pride of India Brands – Tamil Nadu to be held tomorrow
The fourth edition of the conference will be held in Chennai on 24 January 2024
We want to increase ad spend by 50% in the next FY: Anupam Katheriya, Cholayil
Katheriya, CEO, Cholayil, talks about expanding iconic brands like Medimix and Cuticura into other categories
Anupam Katheriya named CEO of Cholayil Private Limited
Katheriya has previously held leadership positions at multinationals like Heinz, Nestle and Emami
Medimix launches multi-city OOH campaign
The FMCG major recently roped in Connect OOH for the campaign
Medimix launches new anthem with Kolkata Knight Riders
The anthem is a music video aimed at spreading the message about maintaining hygiene
Medimix announces partnership with KKR for IPL 2020
The skincare brand has been chosen as the team's official 'SkinFit & Hygiene' partner
Grapes Digital wins digital marketing mandate for Cholayil
The account was won following a multi-agency pitch and will be managed by the agency's Delhi & Mumbai office
Medimix launches social media campaign #Skinfit
The campaign has been conceptualised by Leo Burnett
Cholayil onboards Digitas & Starcom to manage its integrated communications mandate
Starcom will manage strategy as well as media planning & buying, while Digitas will provide a suite of digital marketing services for Cholayil brands