Anupam Katheriya is the CEO of Cholayil Private Limited

e4m Desk Jun 14, 2024 11:10 AM

Anupam Katheriya, CEO, Cholayil, spoke at the e4m Pride of India (South) Brands Summit on scaling a local brand to the global stage

Shantanu David Jan 25, 2024 8:42 AM

The fourth edition of the conference will be held in Chennai on 24 January 2024

e4m Staff Jan 23, 2024 8:25 AM

Katheriya, CEO, Cholayil, talks about expanding iconic brands like Medimix and Cuticura into other categories

Simran Sabherwal Oct 11, 2023 2:31 PM

Katheriya has previously held leadership positions at multinationals like Heinz, Nestle and Emami

exchange4media Staff Feb 28, 2023 1:09 PM

The FMCG major recently roped in Connect OOH for the campaign

exchange4media Staff May 16, 2022 1:23 PM

The anthem is a music video aimed at spreading the message about maintaining hygiene

exchange4media Staff Oct 12, 2020 12:41 PM

The skincare brand has been chosen as the team's official 'SkinFit & Hygiene' partner

exchange4media Staff Sep 21, 2020 12:22 PM

The account was won following a multi-agency pitch and will be managed by the agency's Delhi & Mumbai office

exchange4media Staff Aug 18, 2020 6:40 PM

The campaign has been conceptualised by Leo Burnett

exchange4media Staff Aug 1, 2020 2:46 PM

Starcom will manage strategy as well as media planning & buying, while Digitas will provide a suite of digital marketing services for Cholayil brands

exchange4media Staff Mar 17, 2020 8:19 AM