UFO Moviez and Miraj Cinemas forge partnership
As part of this alliance, UFO Moviez secures exclusive advertising rights across 239 Miraj screens
cinemas
The big screen is no longer passive. How to drive engagement on the big screen?
Passive no more: How CTV is changing at-home entertainment for viewers and advertisers
PVR INOX subscription model: A blockbuster or flop?
As PVR INOX launches its monthly subscription model ‘Passport’, industry experts chime in on whether this will work in a market like India or not
Rapido unveils campaign on JioCinemas during IPL streaming
The campaign created by Enormous comprises four films that showcase Rapido Bike-Taxi as a smart alternative in different scenarios
Streaming a big hit in 2022 despite cinemas making a comeback
According to Data.ai’s ‘State of Mobile Report’, riding high on cricket, Hotstar attracted the most active and engaging users in India in the past year
SRK birthday: PVR to screen Dilwale Dulhania Le Jayenge across 25+ cinemas
PVR shares a history with the movie as its legacy property PVR Priya in Vasant Vihar, New Delhi screened the movie for the first time in 1995
Inox Leisure reports Rs 301 crore revenue in Q3
The company's EBITDA and net profit stood at Rs 54 crore and Rs 17 crore respectively
PVR sees strong recovery in Q3, reports consolidated revenue of Rs 709.7 cr
The company said the quarter gone by has been the best quarter for it since Mar’20 when the business was adversely impacted on account of the pandemic
Carnival Cinemas brings back ex-COO Vishal Sawhney as CEO
In 2016, Sawhney came on board with Carnival Cinemas as the COO and later continued as a consultant with Carnival
Carnival Cinemas elevates Prashant Kulkarni as Business Head for Farmse Fresh
Kulkarni will continue reporting to Shrikant Bhasi, Chairman, Carnival Group
PVR reports total revenue of Rs. 263 crore in Q4
The company's EBITDA was Rs 25 crore and PAT loss was Rs. 289 crore as compared to EBITDA of Rs. 189 crore and PAT loss of Rs. 74 crore for the quarter ended March 31, 2020
Co-marketing campaigns are future of brand partnerships: Sameer Seth, Dolby Laboratories
Seth, Director, Marketing – India, Dolby Laboratories, explains why the growing demand among consumers for high-quality sounds and visual experiences delights him as a marketer
WOW Skin Science collaborates with PVR to premiere Tamil film ‘Master’
All the partnered 6 theatres in Tamil Nadu are branded with WOW hoardings and Plasma static ads
Over 70% of events on our platform are ticketed today: Ashish Saksena, BookMyShow
Ashish Saksena, COO – Cinemas, BookMyShow, takes us through the brand’s ‘My Safety First’ initiative aimed at driving awareness about safety measures employed in theatres across the country
NFDC Cinemas of India will stream selected short films from Lockdown Film Festival
The film festival has been organized by Carrot Films
Cinema industry may face 20-25% loss of annual revenue due to COVID-19 lockdown
Cinema industry experts share their predictions on when the industry will get back on track and solutions to sustain in the market after the COVID-19 lockdown