ICC Men's T20 World Cup 2024: Disney Star’s ad revenue may reach Rs 1200-Rs 1500 crore Disney Star this year onboarded 59 categories of advertisers and 90 brands Tasmayee Laha Roy Jun 25, 2024 8:49 AM
ICC Men’s T20 World Cup 2024: Are advertisers more inclined towards CTV? According to media planners, Connected TV has become a hotbed for brands, with its inventory now completely sold out Sonam Saini Jun 18, 2024 9:04 AM
Are advertisers warming up to ICC Men’s T20 World Cup 2024? Disney Star, which started the tournament with 19 sponsors, has now onboarded more brands, including P&G, Google, Colgate, AMFI, Ultratech and Amazon Sonam Saini Jun 14, 2024 8:18 AM
ICC Men's T20 World Cup: Ad inventory for India vs Pak almost sold out? Ad rates for the T20 matches are the same as last time, but advertisers are paying 20-25% more just for the India vs Pakistan match, said sources Aditi Gupta Jun 5, 2024 8:37 AM
Star Sports unveils promo for ICC Men’s T20 World Cup ICC Men’s T20 World Cup 2024 is set to commence on June 2 e4m Staff May 22, 2024 1:26 PM
Star Sports creates ‘mauka’ for an apology ahead of T20 World Cup The new instalment of the ‘Mauka’ campaign has been created and conceptualized by in-house team of Disney Star e4m Staff May 21, 2024 1:05 PM
Amitabh Bachchan as 'Ashwatthama' primes Team India for the 'Mahayudhh' of T20 World Cup The promo video for ICC Men’s T20 World Cup 2024 channels Bachchan's character from the movie Kalki 2898 AD e4m Staff May 2, 2024 11:24 AM
ACKO's game-changing campaign with Disney+ Hotstar for ICC Men’s Cricket World Cup 2023 The campaign, 'Health Insurance ki Subah ho Gayi Mamu,' features Bollywood's iconic duo Sanjay Dutt and Arshad Warsi NATIVE CONTENT Apr 16, 2024 8:50 AM
TradeIndia’s campaign encapsulates the buzz around ICC Men’s T20 World Cup The digital campaign #SabMilegaYahinMilega correlates sports and business with its tagline ‘cricket matlab India, aur business matlab TradeIndia’ e4m Desk Oct 29, 2022 8:15 AM
YuppTV bags broadcasting rights for ICC Men’s T20 World Cup 2022 The telecast rights are for 75 countries across Asia & Europe e4m Desk Oct 20, 2022 1:32 PM
Suresh Raina signed as Booking.com’s ambassador for ICC Men’s T20 World Cup Features in the brand’s integrated campaign - Unforgettable experiences start with a booking e4m Desk Oct 14, 2022 6:25 PM
Nissan Magnite is the official car of ICC Men’s T20 World Cup 2022 Nissan India will be promoting the ICC Men’s T20 World Cup 2022 Virtual Trophy on digital and social media e4m Desk Oct 12, 2022 2:09 PM
INOX Leisure signs agreement with ICC to live screen Men's T20 World Cup 2022 The live matches will be screened across INOX multiplexes in more than 25 cities e4m Desk Oct 11, 2022 5:23 PM
Star Sports unveils promo for ICC Men’s T20 World Cup’s ‘Greatest Rivalry’ India is set to lock horns with Pakistan in the tournament opener on October 23 e4m Desk Oct 3, 2022 11:34 AM
Sports on television – The largest platform for brands An astounding 700 million viewers tune into television for consuming sports e4m Desk Sep 13, 2022 10:01 AM