mdi
The ban on real-money gaming knocks Rs 10,000 cr AdEx off the board. What’s the next play for brands and advertisers?
According to findings of Omdia's recent research, online ad revenue is pegged at $362 billion in 2027, growing almost two-fold from 2022
exchange4media Staff Sep 30, 2022 1:41 PM
Of the markets studied by Omdia’s consumer research, India's the only market where average rates of resubscription were above the rates of churn
Javed Farooqui Apr 18, 2022 8:38 AM
Mehra was associated with the company for nearly three years
exchange4media Staff Jul 30, 2021 12:31 PM
Key industry leaders from different sectors discussed the new age of personalized marketing at the e4m-eTechManch Digital Conference
exchange4media Staff Jun 28, 2021 9:05 AM
The OTT platform's subscription base tripled in less than a year, from 8 million in April 2020 to around 25 million by the end of 2020
Javed Farooqui May 7, 2021 8:27 AM
We bring you a roundup of the news that made headlines this past week
exchange4media Staff Apr 24, 2021 7:57 AM
As per Omdia’s latest report, online video subscription revenue grew by 142% in India in 2020 primarily due to the global pandemic
exchange4media Staff Apr 1, 2021 8:30 AM
e4m unveils the second edition of PR and Corporate Communications Influential Game Changers List 2020
exchange4media Staff Dec 24, 2020 2:30 PM
Netflix, Amazon Prime Video and Disney+ Hotstar together may dwarf the collective investment of Rs 2080 crore by local OTT players, according to London-based tech research firm Omdia
exchange4media Staff Dec 11, 2020 8:43 AM
The virtual session shared insights from several studies done by Quora on driving performance by targeting large, high-intent audiences
exchange4media Staff Sep 21, 2020 9:26 AM
Panellists presented their views on 'Enhancing the user experience in online education through quality digital content delivery 2.0'
exchange4media Staff Sep 4, 2020 8:59 AM
Watch the panelists discuss 'enhancing the user experience in online education through quality digital content delivery 2.0'
exchange4media Staff Sep 3, 2020 8:57 AM
The virtual roundtable saw industry experts discussing ways to curb the growing menace of ad frauds in online advertising
exchange4media Staff Aug 26, 2020 9:15 AM
This is exchange4media’s first annual initiative to select, acknowledge and felicitate such deserving brands with esteemed communication professionals
exchange4media Staff Aug 25, 2020 9:11 AM
This is exchange4media’s first annual initiative to select, acknowledge and felicitate PR agencies for their outstanding work in the domain
exchange4media Staff Aug 25, 2020 8:48 AM
The virtual event will be streamed live on IMPACT and exchange4media Facebook pages 5 pm onwards on Wednesday, August 5, 2020
exchange4media Staff Aug 4, 2020 8:24 AM
exchange4media has launched Content Upfront with its Festival Edition to be held on August 12-14
exchange4media Staff Jul 27, 2020 8:08 AM
In the e4m-BBC Global News webinar, Rahul Sood, MD, India, BBC Global News and Sally Wu, Research Director, Audience & Business Insights (Asia Pacific), explored the topic ‘Recovery in a Recession’
exchange4media Staff Jul 15, 2020 8:28 AM
Catch Dante DiCicco, Ganish Bahl, Neel Pandya and Prasanna Raman exchange views on the importance of camera for brands & marketers today
exchange4media Staff Jun 25, 2020 8:40 AM
Catch thought leaders like Jarrod Gingras, Dr Apoorva Durga, Aparna Mahesh, Anil Srinivas Chilla, Prabhakar Tiwari and Anika Agarwal presenting their views on 'The Right MarTech Stack'
exchange4media Staff Jun 23, 2020 9:00 AM
According to BARC India CEO, next three months are going to be crucial to determine the future for the next 12 months
exchange4media Staff May 28, 2020 9:13 AM
The awards will honour exemplary work done in three categories – Websites, Videos and Mobile Sites & Apps
exchange4media Staff Mar 30, 2020 8:40 AM
It is the first time an alumnus of the MDI has been appointed on its board
exchange4media Staff Jan 15, 2020 4:28 PM
