iQOO CEO Marya says the campaign unfolded over four days, and through four steps, before its actual launch on July 5
The list will be announced at an on-ground ceremony and will be streamed live on exchange4media’s social handles from 5 pm onwards
Nipun Marya, CEO, iQOO, spoke at Pitch CMO Summit 2022 on how the smartphone company leveraged data to pursue the quest for differentiation
A range of innovative brand-led content launched to offer cricket fans unique and differentiated experiences
Vivo India Head of Marketing Strategy Nipun Marya talks about the brand’s association with UEFA Euro and international campaign 'To Beautiful Moments'
Marya, Director-Brand Strategy, Vivo India, revealed that the brand will be running a big consumer gratification contest for Vivo IPL 2021, 'The #PerfectFan'
Nipun Marya, Director Brand strategy, Vivo India, shares more — on the new campaign launched around Diwali and how the brand sailed through a pandemic year that was also high on anti-China sentiment
The campaign has been conceptualised and executed by BBH India
On the panel were Arvind RP, McDonald's; Atit Mehta, BYJU’S; Avi Kumar, ZEE5; Gaurav Jeet Singh, HUL; Nipun Marya, Vivo India; Jayam Vora, Fitternity; and Sandeep Juneja, DHL Express
vivo India had announced a contest last year inviting designs that showcased the company’s commitment to making India a manufacturing hub
Industry experts believe advertising is increasingly becoming a service, with brands not worrying about sales results or ROI during the lockdown period
Marya, Director, Brand Strategy, Vivo, shares with exchange4media insights into the brand’s new digital film ‘Heroes Who Care’ that has been executed by Dentsu Impact
The campaign conceptualised and executed by BBH India consists of 4 teasers films and a TVC/digital film