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TV ad spends will grow at a 6.4% CAGR to reach Rs 5,36,445 crore in 2027, the report says
exchange4media Staff Jul 18, 2023 1:39 PM
PwC’s testing found Channel Factory’s technology reduces media wastage by 23% leading to a 12% cost savings
exchange4media Staff May 10, 2023 11:50 AM
At e4m’s CTV Conference, Rajib Basu, Partner and Leader - Entertainment & Media, PwC India, decodes the growth of CTV and explains how brands can harness the power of connectivity
exchange4media Staff May 1, 2023 8:56 AM
According to PwC India's 'Startup Deals Tracker', early-stage funding contributed around 21% of the total funding by value in Q3 CY22
exchange4media Staff Oct 13, 2022 12:26 PM
Gayathri Parthasarathy to lead the Financial Services sector
exchange4media Staff Oct 7, 2022 2:55 PM
TV advertising market to grow at 6.3% CAGR to reach Rs 43,410Cr by 2026 and OTT video market to expand at 14.1% CAGR to reach Rs 21,032Cr in 2026
exchange4media Staff Jun 23, 2022 1:16 PM
Kalra, who spent four years at PwC, has not disclosed anything about his next professional move
exchange4media Staff Aug 16, 2021 3:28 PM
Collaboration, not only within the organization but also beyond, is going to be the key driver of brand success in the post-pandemic world, said the panel at e4m’s Adobe-PwC conference
exchange4media Staff Jul 27, 2021 8:30 AM
The discussion titled ‘Without a Playbook: The Changing Face of CX in CPG and Retail’ will explore how Consumer Packaged Goods & Retail sectors have witnessed seismic shift due to adoption of digital
exchange4media Staff Jul 15, 2021 10:58 AM
The sector will reach 2.25 billion dollar in revenue by the end of this year, suggests the report
exchange4media Staff Jul 12, 2021 3:03 PM
TV advertising has continued to expand in 2020 despite Covid, reaching Rs 35015 cr
exchange4media Staff Jul 12, 2021 1:37 PM
Guest Column: Nandini Chatterjee, Chief Communication Officer, PwC India, shared that it’s best to identify the digital priorities of the organisation and look for a candidate who can fill those gaps
Nandini Chatterjee Jul 12, 2021 12:37 PM
Guest Column: Nandini Chatterjee, Chief Communication Officer, PwC India, shared that it’s best to identify the digital priorities of the organisation and look for a candidate who can fill those gaps
Nandini Chatterjee Jul 12, 2021 8:39 AM
After a whistleblower's disclosure, the company's FY19-20 consolidated financials were revised for all quarters
Tasmayee Laha Roy Dec 24, 2020 8:26 AM
The report by PricewaterhouseCoopers says that subscription video on demand will be the prime driver of revenue, increasing at a 30.7% CAGR from US$708mn in 2019 to US$2.7bn in 2024
exchange4media Staff Oct 22, 2020 1:44 PM
This is exchange4media’s first annual initiative to select, acknowledge and felicitate such deserving brands with esteemed communication professionals
exchange4media Staff Aug 25, 2020 9:11 AM
Women leaders from the world of PR and Corp Comm shared insights from their professional life and valuable lessons learnt from setbacks
exchange4media Staff Jul 31, 2020 8:49 AM
In three e4m webinar sessions, industry experts will share their thoughts on the revival of their respective industries and how they have streamlined the functionalities of the COVID-19 lockdown
exchange4media Staff May 6, 2020 8:49 AM
At the NEONS OOH Conference, Rajib Basu, Leader - Media & Entertainment, PwC India, spoke on the topic - Traditional to Digital to Mobile: What next in Outdoor Advertising?
exchange4media Staff Mar 13, 2020 5:12 PM
Basu, Partner & Leader, Entertainment & Media, PwC India, will speak on the topic ‘India on Traditional to Digital to Mobile: What next in Outdoor Advertising?’
exchange4media Staff Feb 28, 2020 8:46 AM
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