ramayan
Industry observers say ad agencies are tapping content on video platforms for creating relevant communication and for helping brands connect with consumers
Kanchan Srivastava May 31, 2022 8:35 AM
Data says that TV witnessed a 73% increase in mythological content along with comedy, which was up by 36% on Hindi GECs
exchange4media Staff May 25, 2021 9:21 AM
Speaking at the e4m TV First Conference, BARC CEO Lulla noted that the audience may spend time on TV and digital, so both forces will co-exist as they have their own inherent strengths
exchange4media Staff Apr 28, 2021 8:57 AM
Javadekar was speaking at a Digital Media Conclave organized by a private TV Network in Mumbai
exchange4media Staff Mar 22, 2021 10:42 AM
In terms of genre-wise ad volumes, news had the highest share at 32% followed by GEC (25%)
Javed Farooqui Mar 2, 2021 7:57 AM
The report further stated that television ad volumes grew by 34% in the second half of 2020 compared to the first half
exchange4media Staff Mar 1, 2021 4:01 PM
As a special programming line-up, Dangal TV airs Saar Ramayan Ka – Mahagatha 21 Dino Mein & episodes of Aye Mere Humsafar
exchange4media Staff Oct 23, 2020 1:44 PM
This would be a strong comeback by the channel after several weeks of lockdown
exchange4media Staff Jun 13, 2020 9:50 AM
As part of e4m’s e-Content Jam, R S Sodhi, MD, Amul, spoke about how Amul continues to maintain brand salience in these difficult times and much more
exchange4media Staff May 30, 2020 8:50 AM
From May 7, the channel will telecast the one-hour -ong episodes of the mythological series at 7:30 pm
exchange4media Staff May 7, 2020 6:45 PM
Its recent telecast on DD has set a record of becoming the most viewed entertainment programme globally with 7.7 crore viewers tuning in on a single day
exchange4media Staff May 4, 2020 5:07 PM
As per the report, total TV viewing minutes dropped by 6% and stood at 1.16 trillion viewing minutes in week 16
exchange4media Staff Apr 30, 2020 6:56 PM
The show will be telecast daily at 7.30 pm followed by its repeat telecast at 9.30 am
exchange4media Staff Apr 28, 2020 12:35 PM
We bring you a roundup of the news that made headlines this past week
exchange4media Staff Apr 25, 2020 10:11 AM
According to the fifth edition of the report on ‘Crisis Consumption on TV and Smartphones’, the daily Free Commercial Time for the shows is around 2000 seconds across both programmes on Doordarshan
exchange4media Staff Apr 23, 2020 1:25 PM
The return of shows like Mahabharat has changed the viewer profile of the channel with more kids tuning in
exchange4media Staff Apr 16, 2020 3:32 PM
As per the report, total TV consumption further grew by 4% over last week, registering an overall growth of 43% over pre-COVID-19
exchange4media Staff Apr 9, 2020 12:33 PM
The dairy brand shared some of its classic ads through its social media handles
exchange4media Staff Apr 6, 2020 8:21 AM
In the wake of the countrywide lockdown, the Public Service Broadcaster had decided to re-telecast the mythological serial of the 80s – ‘Ramayana’ and ‘Mahabhara
exchange4media Staff Apr 2, 2020 7:30 PM
The Ministry of Information & Broadcasting has also issued an advisory to cable operators for mandatory carriage of DD, LSTV & RSTV channels
exchange4media Staff Mar 31, 2020 11:09 AM
In a tweet, the Minister of Information and Broadcasting Prakash Javadekar informed two episodes of the mythological teleserial will be aired at 9 am and at 10 pm from Saturday, March 28
exchange4media Staff Mar 27, 2020 12:44 PM
Prasar Bharati CEO Shashi Shekhar hinted in a tweet that efforts to bring back the iconic mythological megaseries are underway
exchange4media Staff Mar 26, 2020 2:51 PM
