reckitt-benckiser

12 Flags India Consumer Fund will work with consumer-focused businesses to ensure early growth

e4m Desk Aug 18, 2023 9:11 AM

He was previously the India lead, Strategic Partnerships at the organisation

e4m Desk Nov 11, 2022 3:36 PM

The mandate cements the five-year-old ongoing relationship between the companies that witnessed positive business results year-on-year

e4m Desk Jan 5, 2022 9:16 AM

Jain, who was heading the Health vertical since 2017, has been promoted as Senior VP, South Asia

e4m Desk Jun 23, 2021 10:54 AM

This week, Amazon.in and Asian Paints Apex Ultima Protek entered the top ten brands list; Lizol continues to lead the brand space

e4m Desk Mar 26, 2021 8:27 AM

On World Water Day, newsmakers and change makers highlighted how small acts of conservation every day can help maintain hygiene, combat diseases & secure clean water supply

e4m Desk Mar 24, 2021 12:30 PM

As per the weekly data, Policybazaar.com emerged as the second top brand this week

e4m Desk Mar 12, 2021 8:50 AM

The investment demonstrates RB’s commitment to innovative, purpose-driven brands and is in line with its strategy to play in new spaces and places.

e4m Desk Jan 28, 2021 1:51 PM

As per the BARC report on ad volumes on television for 2020, digital native advertisers turned to television to capitalise on TV’s reach and viewership

e4m Desk Jan 12, 2021 8:51 AM

As per the report, among the top five movie subgenres, Bhojpuri and Kannada films were the new entrants in 2020, while Hindi continued to lead the space

e4m Desk Jan 8, 2021 9:00 AM

Marketers haven’t been shy about spending on news channels in absence of ratings. As per TAM data, top 5 advertisers in the genre were common between the blackout period and two months prior to that

Tasmayee Laha Roy Jan 8, 2021 8:24 AM

News genre on TV saw 400-plus more advertisers during blackout compared to the period before that

Tasmayee Laha Roy Dec 23, 2020 8:31 AM

Industry leaders say big events like Bihar and US elections, pent-up demand, improved consumer sentiment and festive spirit during the period helped push ad sales

Tasmayee Laha Roy Dec 11, 2020 8:55 AM

Piccadily Agro Industries, Reckitt Benckiser (India), Hindustan Unilever and Godrej Consumer Products were the leading advertisers for the news genre

e4m Desk Aug 6, 2020 8:43 AM

The advertisers category saw two new entrants -- Amazon.in and Ponds India in the top ten list

e4m Desk Jul 8, 2020 8:29 AM

In the brand's category, Ajio.com is the new entrant with 14,443 insertions

e4m Desk Jun 19, 2020 8:46 AM

Among the new entrants in the BARC top-10 brand category for Week 20 are Mobile Premier League, Lifebuoy Toilet Soap, Star Network and Eno

e4m Desk Jun 2, 2020 9:06 AM

Laptops, Notebooks, Petroleum Jelly, Hairdryers & Events/IT are among the top ten categories that stopped advertising in March and April, due to COVID-19

e4m Desk May 11, 2020 9:07 AM

In today's edition of 'Beating All Odds', Rana Barua, Group CEO, Havas Group India, speaks with Naziya Alvi Rahman, Editor of exchange4media

Naziya Alvi Rahman Apr 29, 2020 8:11 AM

The advertiser has witnessed a 13.94% growth in the total number of insertions in week 15

e4m Desk Apr 28, 2020 7:51 AM

Other celebs roped in for RB's disinfectant campaign include Ganesh Venktataram & Nisha Venktataram, Twinkle Khanna, Ritesh Deshmukh & Genelia D’Souz

e4m Desk Apr 20, 2020 4:48 PM

In March 2020, news genre witnessed a drop of 2% and recorded a total 29% share in ad volume as compared to 31% in February

e4m Desk Apr 17, 2020 8:12 AM

The FMCG major has crossed the market cap of other firms like Colgate-Palmolive and Reckitt Benckiser, say reports

e4m Desk Apr 9, 2020 5:59 PM

The team roped in directors who produced the video from their homes on their mobile phones with little or no equipment and even cast their family members in the ad

e4m Desk Apr 2, 2020 6:23 PM

The health & hygiene company has committed the sum as part of 'RB Fight for Access Fund', under which it will donate 10 million Dettol soaps and 3.5 million N95 masks

e4m Desk Mar 26, 2020 5:59 PM

Reckitt Benckiser (India), Dabur India, Bennett, Coleman & Co Ltd, and Aditya Birla Health Insurance among other big winners

e4m Desk Mar 5, 2020 6:22 PM

At the twelfth edition of the Summit, Reckitt Benckiser CMO and MD Aneja spoke about the importance of building brands with purpose and going beyond the sales narrative

e4m Desk Mar 2, 2020 8:31 AM

Pitch CMO Summit - Mumbai 2020 will be held on Friday, February 28, 2020, at Taj Santacruz under the theme ‘The Big Brand Story’

Simran Sabherwal Feb 27, 2020 7:38 AM

Reckitt Benckiser India took the second position with 132883 insertions and ITC stood at number three with 51958 insertions

e4m Desk Feb 24, 2020 8:40 AM

Sukhleen Aneja, CMO & Marketing Director, RB Hygiene Home South Asia, says the brief for Havas Creative was getting consumers to upgrade to a smarter choice - a smarter way to protect

Noel Dsouza Feb 13, 2020 8:37 AM