e4m IDMA 2024: Marico takes home gold metal for its Saffola campaign The brand won gold for its campaign named ‘Saffola - Inspiring Young India to take Roz Ka Healthy Step’ e4m Desk Aug 27, 2024 3:33 PM
Marico’s Saffola Masala Oats nudges Sanjay Manjrekar to ‘behave’ The campaign promotes healthier snacking during the ICC Men’s T20 World Cup 2024 e4m Staff Jun 12, 2024 3:57 PM
Saffola's print ad highlights the importance of committing to a healthy lifestyle The front-page creative features a striking image of a handful of pakoras, lined with oil stains, placed over the news e4m Staff May 2, 2024 4:43 PM
Saffola's 'oil-soaked' ad gives readers a reality check 3 days after World Health Day A massive print ad appeared on the front page of TOI, featuring a picture of pakodas placed among news articles e4m Desk Apr 12, 2024 1:20 PM
Saffola Oats’ 4-film campaign addresses healthy snack choice dilemma The campaign has been designed by Mullen Lintas e4m Staff Mar 11, 2024 1:51 PM
Saffola Gold wants you to choose right oil for a healthier lifestyle In new film, Saffola Gold urges consumers to take a “Roz Ka Healthy Step” e4m Staff Feb 12, 2024 3:39 PM
Saffola film: Kareena Kapoor gives reminder on heart health The actress urges all to take ‘Roz Ke Healthy Steps’ e4m Staff Sep 28, 2023 7:19 PM
Saffola’s latest campaign 40 Under 40 inspires India to ‘eat better and live healthier’ The brand has joined hands with 40 young achievers under 40 to embark on the ‘Eat Right for Healthier Living’ journey over 8 weeks e4m Desk Aug 17, 2023 12:02 PM
Janhvi Kapoor grooves to Saffola FITTIFY tune The actress has been roped in as the new face of the brand e4m Desk Nov 29, 2022 11:48 AM
Mullen Lintas wins creative mandate for Marico’s Saffola Honey & Saffola Soya The win was a result of a multi-agency pitch e4m Desk Nov 24, 2022 5:56 PM
Marico collaborates with actress Priya Mani for Saffola Honey's new campaign The TVC highlights the purity of the product, which is also accredited with the famed NMR certification e4m Desk Nov 11, 2021 3:42 PM
Saffola Oodles' new ad has a 'yummmazing' promise for both moms & kids The TVC by Mullen Lintas reinforces the brand's commitment to taste as well as health e4m Desk Apr 3, 2021 7:50 AM
Saffola Arogyam Chyawan Amrut Awaleha TVC showcases 'New Normal' family habits TVC captures how the increased awareness in the immunity-boosting and ayurvedic remedies has led to many modern-day consumers turning towards natural ingredients e4m Desk Mar 2, 2021 12:46 PM
Marico reassures consumers with 'certificate of purity' for Saffola Honey Customers can send an image of the batch no of the bottle to csc@marico.com to avail of the ceritifcate e4m Desk Dec 15, 2020 2:13 PM
Leading Indian honey brands fail international purity test According to a recent lab test by Center for Science and Environment, only Marico's Saffola Honey has met the purity standards e4m Desk Dec 3, 2020 11:29 AM
Marico's revenue from operations stands at Rs 1,496 crore in Q4 FY20 Marico's operating margin for the India business has improved to 22.8% in Q4 FY20 as against 21.5% in Q4 FY19 e4m Desk May 4, 2020 6:51 PM