In this series of She Is Strength, Tejinder Gill, General Manager, The Trade Desk (TTD), shares how his sister Navtej embodies the essence of womanhood
Gill, General Manager, The Trade Desk, says much of the broadcasted content is already filtered, and being brand safe and the marquee brands want to be on the open internet
Tejinder Gill, General Manager - The Trade Desk, writes how CTV can address the common problems posed by linear TV in marketing and how free ad-supported streaming TV can revolutionise the industry
Guest Column: Tejinder Gill, General Manager of The Trade Desk in India, inquires if an OTT model that is fully or partly supported by advertising gives consumers what they want
Industry experts explain how Decisioning can streamline the entire process of media buying, empowering advertisers with flexibility, transparency and control
Gill, India CEO of The Trade Desk, shares how the company is working to bring more clarity and domain knowledge for brands, and agencies newly venturing into the programmatic space
Industry leaders shared interesting insights as part of a panel discussion on ‘Decoding Programmatic Advertising - an agency’s point of view’
Gill, The Trade Desk India General Manager, said the company was exploring and educating leading marketers about programmatic opportunities on the open internet
Given its slew of in-house digital properties, the company can beckon brands to promote ads on platforms like JioChat, MyJio and JioMoney
Solimar enables marketers to leverage first-party data, drive greater precision in digital campaigns and advance consumer-conscious privacy
The Trade Desk General Manager for India Tejinder Gill spoke about the trends, challenges and opportunities in the Indian digital ad market
Gill will lead the company’s business and growth strategy in India, helping Indian brands and publishers unleash the full potential of the open internet
Gill will be responsible for crafting innovative approaches to accelerate outcomes based on emerging business models, and strengthening global client and partner relationships
Gill, VP, Global Sales, Truecaller, revealed that they will be rolling out a new pricing model around cost per click