tv-first-conference

At the e4m TV First conference, a panel of industry leaders discussed the burning question - 'Is TV dead or is dying?'

e4m Staff Feb 1, 2024 8:49 AM

At e4m TV First conference, Shubhranshu Singh of Tata Motors explained why TV was never and will never be dead, and rather remains to be very relevant even today

Chehneet Kaur Feb 1, 2024 8:41 AM

Ajay Dang, President, Head - Marketing, Ultratech Cement delved deep into 'Theory of Advertising and TV' at the e4m TV First conference

Sohini Ganguly Jan 31, 2024 2:37 PM

Sam Balsara, Chairman, Madison World, spoke at e4m TV First conference on TV’s share in the AdEx and why large advertisers in India still spend huge sums on this medium

Kanchan Srivastava Jan 31, 2024 2:10 PM

The e4m TV First Conference will be followed by the Impact Digital Influencer Awards 2023

e4m Desk Jan 30, 2024 8:34 AM

Iyer, Founder of Spring Marketing Capital, shared insights on the future of 30-seconders at the fifth edition of e4m TV First

e4m Desk Jan 30, 2023 9:12 AM

At e4m TV First conference, a diverse panel of brand leaders touched upon how associating with IPL on television brings instant reach at scale and unlocks newer audiences for their brands

e4m Desk Jan 25, 2023 7:20 PM

The President & Head - Marketing, Ultratech - Aditya Birla Group, spoke on the power of TV in sports at the e4m TV First conference

e4m Desk Jan 25, 2023 1:57 PM

Take a look at some special moments captured through the day

e4m Desk Jan 25, 2023 1:28 PM

Balsara, Chairman of Madison World, delivered a keynote address at e4m TV First conference

e4m Desk Jan 25, 2023 8:53 AM

The MD and CEO of Bajaj Electricals engaged in a fireside chat with Dr. Annurag Batra, Chairman & Editor in Chief, BW BusinessWorld, and Founder, e4m, at the e4m TV First conference

e4m Desk Jan 25, 2023 8:46 AM

The day-long conference will be followed by the ninth edition of e4m Prime Time Awards

e4m Desk Jan 24, 2023 8:42 AM

Experts to share interesting insights on the theme, The power of big screen

e4m Desk Jan 23, 2023 9:24 AM

The CCO duo discussed 'creativity in television - what works, what doesn’t!' in a fireside chat at the fourth edition of e4m TV First

e4m Desk Feb 25, 2022 9:01 AM

At the fourth edition of e4m TV First on Thursday, a panel of industry experts discussed connected TV and outlined the challenges and opportunities for marketers

e4m Desk Feb 25, 2022 8:44 AM

At the e4m TV First Conference, the panellists agreed on how TV continues to be the dominant medium when it comes to offering the highest reach

e4m Desk Apr 28, 2021 9:07 AM

TV share in the last decade stayed steady, only declining marginally due to digital emergence noted Balsara, Chairman, Madison World, at the e4m TV First Conference 2020

e4m Desk Apr 28, 2021 8:58 AM

Speaking at the e4m TV First Conference, BARC CEO Lulla noted that the audience may spend time on TV and digital, so both forces will co-exist as they have their own inherent strengths

e4m Desk Apr 28, 2021 8:57 AM

The panellists, Amit Gheji, Komal Mehra, Atit Mehta, and Shreya Sachdev, shared their views on 'Sports as a genre being the most effective platform for marketers today,' at the e4m TV First Conference

e4m Desk Apr 28, 2021 8:55 AM

At the e4m TV First Conference, Bharat Puri and Piyush Pandey, in a fireside session, share their views on the nuances of brand communication on television

e4m Desk Apr 28, 2021 8:48 AM

The all-day event will be followed by the seventh edition of e4m Prime Time Awards to recognise the gold standard in TV advertising

e4m Desk Apr 21, 2021 8:52 AM

At e4m Prime Time Awards Conclave and ‘TV First Event, Atit Mehta, Head of Marketing- Byjus and Sai Narayan, Chief Marketing Officer- Paisabazaar deliberated on how brands benefit from live sports

e4m Desk Feb 7, 2020 5:55 PM

On the panel were industry heads Kartik Subramanian, Nipun Kaushal, Poulomi Roy, and Sandeep Shukla

e4m Desk Feb 1, 2020 9:58 AM

Lulla shares insights on how TV has access to the mind, hearts and purse strings of India

e4m Desk Feb 1, 2020 8:52 AM