valentine-s-day
Cadbury Silk's ‘The Story of Us’ campaign uses AI to create personalized animated love stories of and by consumers
e4m Staff Jan 31, 2024 12:56 PM
There will be special editions for Christmas, New Year, Weddings and Valentine’s Day comprising exclusive content packages
NATIVE CONTENT Dec 19, 2023 4:02 PM
The brand team and the creative agency behind Swiggy’s Valentine’s Day campaign walk us through the insights and execution process
Simran Sabherwal Feb 23, 2023 12:56 PM
According to industry observers, brands opt for Valentines’ Day campaign to enjoy higher recall and build consumer connect
Shantanu David Feb 15, 2023 10:58 AM
Brands rope in star couples as they bring relatability to campaigns and increase the sense of authenticity, say experts
Tanzila Shaikh Feb 14, 2023 8:48 AM
According to the brand, self-love is crucial for building healthy and equitable relationships
exchange4media Staff Feb 13, 2023 7:19 PM
The digital film, titled Wrong Address, explores how wrong addresses can sometimes lead to the right places
exchange4media Staff Feb 13, 2023 3:33 PM
The campaign #LoveUpWithManforce has been conceptualized and executed by Grapes
exchange4media Staff Feb 13, 2023 12:42 PM
A marketing initiative by WebEngage: To develop a relationship with customers that goes beyond a mere transaction, companies need to adopt a customer-centric approach
NATIVE CONTENT Feb 12, 2023 11:30 AM
The brand has collaborated with JioSaavn to launch the pack that lets people dedicate romantic songs to their loved ones
exchange4media Staff Feb 10, 2023 12:41 PM
Bhojiwood’s teen heartthrobs Anara Gupta and Nisar Khan have been onboarded for this campaign
exchange4media Staff Feb 9, 2023 10:50 AM
Cadbury 5 Star introduces the ‘Mush Detector’ with a campaign by Ogilvy India
exchange4media Staff Feb 4, 2023 9:03 AM
