Love has no gender: Brands come all out in support of LGBTQ community after SC verdict

In a historic judgement, the Supreme Court of India partially struck down Section 377, thereby decriminalising consensual adult gay sex. The verdict by the Apex court was welcomed by millions across the country. With this ruling, India has now joined the list of countries where homosexuality is not a crime.
Delivering the landmark judgment, Chief Justice of India Dipak Misra, said: "I am what I am. So take me as I am."

Soon after the verdict, brands extended their support to the LGBTQ community by changing profile pictures of their social media pages and posting interesting messages. Twitter, Facebook, and Instagram were full of rainbow colours, the symbol of the LGBTQ community. Hashtags like #section377, #section377scrapped, #section377verdict, #377, #377quitindia, #loveislove have been trending on social media since yesterday.

Take a look at some interesting posts put up by brands hailing the Supreme Court verdict:

Axe India




Bira 91




Burger King India



CEAT Tyres

It was about time they squared the circle. #Section377 #377Verdict #RideWithPride pic.twitter.com/2PKCZSv89B

— CEAT TYRES (@CEATtyres) September 6, 2018

Ethos with Love, Equality & Pride. A giant leap for individual freedom!#section377 #powertomakeachange #Section377Verdict pic.twitter.com/gWXs6wKREv

— Ethos Watch Boutiques (@ethoswatches) September 6, 2018

Here's to an everlasting trip! #Section377 #LoveIsLove pic.twitter.com/DD9ftD4JK3

— Ola (@Olacabs) September 6, 2018