Love has no gender: Brands come all out in support of LGBTQ community after SC verdict

Soon after the Supreme Court verdict on Thursday decriminalising consensual adult gay sex in India, brands extended their support to the LGBTQ community by changing profile pictures of their social media pages and posting interesting messages

by exchange4media Staff
Published: Sep 7, 2018 8:59 AM | 2 min read

In a historic judgement, the Supreme Court of India partially struck down Section 377, thereby decriminalising consensual adult gay sex. The verdict by the Apex court was welcomed by millions across the country. With this ruling, India has now joined the list of countries where homosexuality is not a crime.
Delivering the landmark judgment, Chief Justice of India Dipak Misra, said: "I am what I am. So take me as I am."

Soon after the verdict, brands extended their support to the LGBTQ community by changing profile pictures of their social media pages and posting interesting messages. Twitter, Facebook, and Instagram were full of rainbow colours, the symbol of the LGBTQ community. Hashtags like #section377, #section377scrapped, #section377verdict, #377, #377quitindia, #loveislove have been trending on social media since yesterday.

Take a look at some interesting posts put up by brands hailing the Supreme Court verdict:

Axe India

Bira 91

Burger King India

CEAT Tyres

It was about time they squared the circle. #Section377 #377Verdict #RideWithPride pic.twitter.com/2PKCZSv89B
— CEAT TYRES (@CEATtyres) September 6, 2018

Celio

Cello Writing

Duroflex

Ethos Watch Boutiques

Ethos with Love, Equality & Pride. A giant leap for individual freedom!#section377 #powertomakeachange #Section377Verdict pic.twitter.com/gWXs6wKREv

— Ethos Watch Boutiques (@ethoswatches) September 6, 2018