Adani celebrates Team India's aspiration to hear 'Desh Ka Geet' at 2024 Olympics
The campaign, anchored by a film, encapsulates the relentless dedication of Indian athletes
Date-wise News
DPOs may offer up to 45% discount while forming channel bouquets for flexibility: TRAI
TRAI also issued recommendations to MIB on certain issues like 'Listing of channels in Electronic Programme Guide' and the transition of 'DD Free Dish' to an addressable system
ABP's Sunanda Ghosh joins Ei Samay
Sunanda Ghosh, who was previously with ABP as its Chief Reporter, has joined Ei Samay as News Coordinator
BurdaLuxury names Akshita M. Bhanj Deo Editor-in-Chief of Travel/Leisure India-South Asia
Samreen Tungekar has been appointed as Managing Editor and Neelangana Vasudeva as Fashion Editor
Concito to be Astrum’s preferred partner in Bangladesh
Concito will offer strategic communication solutions to Astrum
New audio OTT platform set to revolutionize streaming globally
Industry stalwarts, Harrish M Bhatia, Nilesh Kadam, and Viplove Gupte, have come together to launch this platform
Arun among generation of TV journos who witnessed the industry during transition
Dube has worked with Arun Nautiyal as a reporter, anchor, producer and a management leader
Saying goodbye to Arun Nautiyal, journalism’s gentle giant: Anasuya Roy
Nautiyal’s sudden demise has come as a huge shock for his colleagues and friends
ZMCL gets MCA nod to incorporate AI app Pinews Digital
Pinews Digital is an AI-driven hyper-local app and will offer a personalized and curated feed
Cheil X drives MG Comet's latest slice-of-life campaign
The campaign projects the EV brand a street-smart vehicle for the urban jungle
boAt ropes in Jasleen Kaur Royal as new brand ambassador
'Jasleen's authentic connection with audiences aligns perfectly with boAt's commitment to delivering high-quality audio experiences,' said the audio-tech brand
Arun Nautiyal treated work as worship and company as temple: Avinash Pandey
Nautiyal was associated with ABP News for over two decades
Minmini app collaborates with music icon Yuvan’s new track
The app has announced the launch of #U1vibes, a campaign on its app and a contest for the release of the musician’s latest music video, "She’s a Killer"
ICC Men’s Cricket T20 World Cup garners 55.9 Mn social media mentions
Rohit Sharma and Jasprit Bumrah most talked about batsman and bowler
Fibe onboards Vikrant Massey as brand ambassador, unveils first campaign
The campaign, #NoMoreAgliBaar, highlights the common tendency among middle-class individuals to postpone their aspirations or purchase decisions
VML India’s Durex campaign encourages gender identity conversations in classrooms
VML and Durex worked with students, teachers, school body heads and government officials to create a course specifically focused on educating the educators on having these difficult conversations
Niraamaya Life appoints Ashwani Gandhi as CEO
Ashwani Gandhi will lead the three business verticals - Retreats, D2C and Products
The inspiration behind astrum is my passion for science: Ashwani Singla
Ashwani Singla, Founding Managing Partner, astrum, Reputation Advisory shares the 9-year journey of astrum
Our aim was to institute a day for people to celebrate biryani: K Ganapathy Subramanian
K Ganapathy Subramanian, Vice President & Head of Marketing at LT Foods, talks about the 3rd edition of Daawat World Biryani Day, the campaign’s rationale, use of AI-enabled personalisation, & more
Dentsu Creative India appoints Abhijat Bharadwaj as CCO
Abhijat Bharadwaj will co-report to Amit Wadhwa and Sahil Shah
Keerthana Ramakrishnan, CMO of Deepika Padukone-owned brand 82°E, moves on
Keerthana Ramakrishnan joined the company in October 2022
Media.Monks India ropes in Atif Rahman as Head of Client Relationships
Atif Rahman was earlier with Cheil
Kottappalli Prabhakaran 2.0: A BGMI ad film for the ages
The ad has been created by Maitri Advertising, Kochi
Senior journalist Arun Nautiyal no more
Nautiyal was associated with ABP Network for over two decades and with Zee News for over a year
New online course empowers businesses to identify digital blind spots
The course has been curated by ThedigitfellowAcadeny's Founder Subhobroto Chakroborty
Avinash Pandey: A legacy of leadership and learning
Guest Column: Rajiv Dubey, Head of Media at Dabur India, writes that Avinash Pandey's ability to blend academic insights with practical experience is a key driver of his success as CEO of ABP News
As newsprint prices surge, print pins hope on festive season
The newsprint cost has increased 7-8% in recent times, crossing $600 USD per metric tonne as compared to $500 six-seven months ago
Advertising to Gen Z: Strategies for a digital-first generation
Guest Column: Shantomoy Ray, Founder-Director of K-Factor Communications, writes on how brand strategies must reflect values, behaviours & preferences of this savvy audience
'Want Birla Opus to be a Rs 10,000 cr company after first 3 years of operation'
Birla Opus CEO Rakshit Hargave and CMO Inderpreet Singh discuss the recent launch of their brand, expansion plans and marketing strategy in a traditionally low-frequency purchase industry
CMOs battling to balance budget cuts & ROI before festive season
With increasing pressure on cutting down on spends, marketing teams are re-evaluating strategies, looking to improve visibility without the overhead of in-person activities
Kottappalli Prabhakaran 2.0: A BGMI ad film for the ages
The ad has been created by Maitri Advertising, Kochi