Sapangeet Rajwant moves on from Viacom18
Sapangeet Rajwant was Viacom18’s Senior Vice President-Marketing
Date-wise News
Shreyas Rao joins Haymarket as its CBO
Shreyas Rao recently stepped down as Network Head, Digital Revenue & Strategy at Times Network
India's first sustainability-focused magazine Mosaic launched
Dr. Annurag Batra, Chairman & Editor-in-Chief, BW Business World & exchange4media, was the special guest at the event
A small agency with the right intent can make it to the big league: tgthr co-founders
Aalap Desai and Rahul Vengalil bask in the afterglow of their Glass Lion in the first year of tgthr's inception, a feat that has won them many cheerleaders in the industry, they say
JSW's campaign celebrates athletes’ relentless pursuit beyond victories & setbacks
Neeraj Chopra, Manu Bhaker, men’s relay team among athletes starring in group’s Rukna Nahi Hai campaign
Charting Sumanta Bose's journey through India's evolving content landscape
Disney Star recently appointed Sumanta Bose, Executive VP and General Manager- Star Plus, as the overall head
Meta Verified for businesses launches on Facebook and Instagram
According to the company, the plans start at Rs 639 for a single app per month and go up to Rs 21,000, at an introductory discounted rate for two apps per month
HSBC Mutual Fund unveils campaign to educate investors on SIP Top-up
The Apne #SIPKoDoPromotion campaign is a series of three short films of 30 seconds each
OrangeGlobal Stories earmarks $36M for marketing, digital promotions over next 3 years
The strategic investment aims to enhance brand visibility and promote its diverse range of audio content, including web series and stories, to a global audience
Reckitt’s Robin Fabric Whitener makes a comeback
The campaign has been executed by tgthr
Shikhar Dhawan to represent MotoGP™ in India
As part of the association, Shikar Dhawan will star in Eurosport India's latest campaign, 'Face Kar Race Kar'
Rana Daggubati defends his neighbourhood in 99acres campaign
The campaign, conceptualised in-house, aims to promote the platform’s Ratings, Reviews & Price features
HDFC Mutual Fund banks on MD’s oft-repeated phrase for new campaign
HDFC AMC’s Chief Digital & Marketing Officer., Harish Narayanan, and Publicis India MD Oindrila Roy, share insights on the campaign - #ZindagiKeLiyeSIP
Mohanlal teams up with Club FM and Asianet Movies for 'Aiden'
The venture is set to premiere on 19th July at 7:00 PM exclusively on Club FM Radio
Anuj Poddar steps down as Bajaj Electricals MD & CEO
Anuj Poddar is moving on to pursue an external opportunity
Akanksha Shamwani joins Apple as Lead - Sales
Prior to this, Shamwani was with Jio Platforms Limited as Head - Business Development and AI Initiatives
The Salt Inc. takes over services biz of Simplus Information Services
This strategic alliance will help brands integrate real-time consumer insights with The Salt Inc’s psychometric Ai product and Simplus’s content intelligence in the financial domain
Collective Artists Network acquires AI-powered influencer marketing platform, Galleri5
The move aligns with Collective Artists Network's aim to scale creator and content ecosystem through technology
Ashwini Vaishnaw birthday: A peek into the MIB minister’s journey so far
The Information and Broadcasting Minister turns 54 today
Mallika Dhawan joins PhonePe as Manager - Brand Marketing
Prior to this, Mallika Dhawan was with Spotify as Associate Manager, Enterprise Marketing
Warner Bros Discovery mulling to split digital streaming & studio businesses: Reports
As per reports, Warner Bros Discovery has reached out to rival media groups for merger and acquisition possibilities
Arasu Cable TV’s payment issues upset broadcasters
According to sources, Tamil Nadu’s Arasu Cable TV has not cleared dues pertaining to subscription fees of several TV channels
ZEEL to raise Rs 1,997-cr funds with foreign currency convertible bonds
As per media reports, the funds will be raised from Resonance Opportunities Fund, St. John's Wood Fund Limited and Ebisu Global Opportunities Fund
Festive demand to fire up TV ad rates by 10-15%?
Experts say GECs and movies may walk away with major chunk of the ad monies
Priyanka Chopra birthday: The global brand journey of the Desi Girl
As Priyanka Chopra turns 42 today, we look back at some of her most memorable brand associations over the years
Budget 2024: Print hopes for relief from e-paper GST, newsprint custom duty
The industry expects measures that will ease their financial burden, help reduce costs and continue delivering reliable news to the public
Gear up for e4m TechManch 2024 in Mumbai tomorrow
The eighth edition of the digital marketing conference will be held in Mumbai tomorrow under the theme - ‘The future is now: Redefining digital marketing in a tech-driven world’
Budget 2024: M&E players want FM to push consumer spending, tax sops & growth plans
Several stakeholders, e4m spoke to, shared suggestions like facilitating subsidies to filmmakers & web series creators, easing the TDS framework and making tweaks in the Cinematography Act
WPP appoints Brian Lesser as Global CEO of GroupM
Brian Lesser succeeds Christian Juhl who will take up a new position with WPP as President, Corporate Development