Aaj Tak reclaims top spot in BARC ratings
The channel was on the top in both ‘TV-only’ and ‘TV + OOH’ data for Week 15
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iTV Network pulls out its channels from BARC ratings
There is a total loss of faith and credibility in the working of BARC, the network said in a statement
Our ad inventory is full as advertisers have shown faith in us: Joy Chakraborty
The CBO of Zee Media speaks to e4m about suspending BARC ratings, its impact on the network, and more
‘BARC ratings are credible. Cross-media measurement to be rolled out next year’
Sunil Kataria, Chairman of Indian Society of Advertisers (ISA) and CEO of Raymond Lifestyle, speaks to e4m ahead of the ISA Global CEO Conference
Aaj Tak is top Hindi news channel in week 24: BARC
India TV, News18 India, TV9 Bharatvarsh and Republic Bharat also made to the list of top 5 channels this week
Aaj Tak clocks 300 million reach: BARC data
The data is for Week 1- 10, 2022
BARC News Ratings: Too early to interpret data?
Industry experts say stakeholders must wait and watch for 8-13 weeks to arrive at any inferences
Reckitt remains biggest advertiser on TV in week 52: BARC
HUL ranked second on the list, as per the weekly data
Network18’s PAT more than doubles to Rs 333 cr for quarter ended Dec 31, 2020
The network added that even amidst the absence of BARC ratings, its news biz has continued to grow stronger and digital news revenue rose over 50% YoY for the second quarter in a row
BARC's news ratings blackout may extend for 3 more months: Report
The original deadline for the twelve-week suspension was Friday
Ex-BARC CEO manipulated TRPs for particular channels: Mumbai court
While rejecting his bail application, the court also pointed out that the accused is an influential person and played a vital role in the 'ratings scam'
Dollar Industries, Shree Cement, CenturyPly & Radha TMT react to pause in ratings
The brands say ad rates might get hit in the absence of data
As TRP debate rages, advertisers weigh options
Advertisers or media agencies so far have not taken any decision on the same, however, there have been private informal conversations and inquiries from clients on the issue
Week 17 records 1.14 trillion Viewing Minutes: BARC-Nielsen report
The report showed that the total TV viewership in India grew over the Pre-COVID period by 29%
BARC India to release data with TG as 2+ from week 17
The TV rating body said that this change will allow for more direct comparison between genres and align with common measurement best practices
As ratings surge, Colors TV starts the new year on top
In the urban market, Star Plus and Sony Sab bagged second and third spots respectively on BARC India’s Week 3 ranking