Guest Column: Kush Aggarwal, Head of Marketing, Bikano, lists ways to stay at the forefront of the industry’s evolution

Kush Aggarwal May 24, 2024 8:31 AM

The campaign urges everyone to partake in the celebration of joy

e4m Staff Oct 31, 2023 12:58 PM

The campaign focuses on changing the narrative around Soan Papdi, a beloved Diwali sweet that often finds itself re-gifted

e4m Staff Oct 21, 2023 8:29 AM

This initiative is an extension of the #PyarKaMeethaBandhan campaign

exchange4media Staff Aug 22, 2023 4:07 PM

Aggarwal, Head of Marketing, Bikano, shares the brand’s advertising and marketing strategies, the urban-rural market and more

Shantanu David Jun 26, 2023 9:00 AM

Bikano logo will feature prominently on the right sleeves of Team Dabang Delhi’s competition t-shirts through the duration of this season

exchange4media Staff Nov 1, 2022 3:27 PM

Wadhwa, Head of Sales, Bikano, Bikanervala Foods Pvt. Ltd., on how the brand stands out in a crowded, colourful market

Shantanu David Oct 26, 2022 8:56 AM

The #PyaarkameethaBandhan campaign is planned as a mix of online and offline activities

exchange4media Staff Aug 8, 2022 1:19 PM

The campaign is part of the company’s expansion plans

exchange4media Staff Feb 28, 2022 4:00 PM

Guest Column: Manish Aggarwal, Director, Bikano, Bikanervala Foods, writes about how the F&B sector relies heavily on R&D to make the products healthier, tastier and more sustainable

Manish Aggarwal Feb 21, 2022 8:45 AM

Marketers are increasingly inclining toward automation and AI-based solutions to address challenges

Archana Khatri Das Jan 7, 2022 9:11 AM

Brands are looking to splurge 20-40% of their annual marketing budgets in Q3

Mansi Sharma Sep 21, 2021 8:48 AM

With this campaign, the brand aims to reinstate its position in the market as bhujia specialists

exchange4media Staff Sep 6, 2021 3:09 PM