The TVC showcases how the thread of Rakhi is more than a symbol but a commitment to cultivate the treasured togetherness of childhood

e4m Staff Aug 12, 2024 2:34 PM

Our pick of the most creative commercials between March 16 and 31

e4m Desk Apr 6, 2024 7:37 AM

Holi campaigns that captured the many hues of the festival

e4m Desk Mar 25, 2024 8:00 AM

The film highlights the role of snacks, sweets and savouries in the Holi festivities

e4m Staff Mar 18, 2024 1:29 PM

The campaign is named ‘Tyohar ke har tohfe me, Haldiram's

e4m Staff Nov 7, 2023 3:33 PM

The film is an inaugural ad for the brand's restaurant chain

e4m Staff Sep 27, 2023 8:32 AM

If the deal is successfully concluded, it would see the Indian conglomerate directly compete with Pepsi and billionaire Mukesh Ambani's Reliance Retail

exchange4media Staff Sep 6, 2023 3:54 PM

The campaign showcases their gifting range

exchange4media Staff Aug 22, 2023 2:56 PM

The campaign urges consumers to carry ready-to-eat food packets from Haldiram's to enjoy a home-away-from-home experience during their trips

exchange4media Staff Jun 11, 2023 4:00 PM

Chutani stepped down as CEO of Dabur International Ltd after 26 years in Jan 2023

Ruhail Amin May 29, 2023 10:27 PM

The existing shareholders of Haldiram Snacks and Haldiram Foods have acquired a 56% and a 44% stake, respectively, in the new company Haldiram Snacks Food

exchange4media Staff Apr 4, 2023 9:03 AM

The film shows how two estranged families come together to celebrate the festival of colours with Haldiram's sweets

exchange4media Staff Mar 4, 2023 9:39 AM

He joins from RepIndia

exchange4media Staff Jan 27, 2023 5:15 PM

The mandate was awarded following a multi-agency pitch

exchange4media Staff Oct 18, 2022 6:02 PM

The account will be handled out of Contract Mumbai’s office

exchange4media Staff Aug 19, 2022 2:35 PM

Haldiram’s enters the top 25; Vim achieves biggest penetration gain

exchange4media Staff Aug 2, 2022 4:52 PM

In a first, the F&B maker is looking to onboard a creative partner

exchange4media Staff Jun 8, 2022 12:19 PM

Batra was earlier associated with McCormick India as National Customer Marketing Manager

exchange4media Staff May 26, 2022 5:56 PM

The ‘Apno Ko Laye Aur Bhi Paas’ campaign has been curated by Option Designs

exchange4media Staff Oct 25, 2021 4:46 PM

The new campaign by Lowe Lintas Bangalore evokes nostalgia, capturing everyday situations made sweeter with Indian desserts

exchange4media Staff Sep 19, 2020 7:59 AM

The campaign by Option Designs focuses on ensuring customer safety at Haldiram’s outlets as they gear up for a responsible comeback post lockdown

exchange4media Staff Jul 14, 2020 9:59 AM

According to a report, this business includes the English and Hindi websites of The Quint but not BloombergQuint

exchange4media Staff May 7, 2020 11:01 AM

Presented by Haldiram’s and co-powered by Fogg & Yamaha FZ-FSI, Zing Game On promises to showcase the unplugged side of cricketers for the first time on television

exchange4media Staff Jan 24, 2020 1:42 PM