Megha Nair, Anindya Ray bag Client Lead of the Year honour
The Media Ace Award was bestowed upon top professionals who went above and beyond to represent client needs
indya
Indya Luxe celebrates sisterhoods in maiden campaign
The digital film encapsulates the sentiments and moods of a bride and her bridesmaids on her wedding day
WION launches outdoor campaign in airport lounges
The campaign leverages Live TV screens across three airport lounges and premium cafes in the country
Design Indya ropes in Anita Bose as President
Bose was earlier heading Madison Media as Chief Operating Officer
ZEE Hindustan launches marketing campaign in Delhi, Lucknow & Indore
The teaser campaign includes a larger-than-life installation of a 3D model of a microphone at prime locations
Publicis Health appoints Anindya Banerjee as Creative Head
Prior to this, Banerjee was with FCB Ulka as Executive Creative Director
FCB Ulka's Anindya Banerjee steps down as Executive Creative Director
Banerjee joined FCB Ulka in 2018
Close to 7% of Bolo Live’s paying users come from outside India: Tanmai Paul
Bolo Live Co-Founder and Chief Product Officer Paul noted that countries like UAE, Oman, Malaysia, Singapore, Saudi Arabia, Italy, Germany and Switzerland are showing strong traction
Shraddha Kapoor named first brand ambassador of Indya
The fashion brand also launched its first campaign ‘That’s My Indya' featuring the actor
Bolo Indya rebrands as Bolo LIVE
The revamped version comes with exciting features and advanced redemption policies to further augment the user experience as well as expanding creators' earnings by 4X
Bolo Indya announces partnership with Audible Magic
The alliance will help proactively manage both occurrences of licensed and unlicensed copyrighted media
Bolo Indya removed from Google Play Store following T-Series complaint
In September 2020, the music label had served infringement notice to social media and video sharing platforms, claiming damages of Rs 3.5 crore
Bolo Indya partners with MyGov India
As part of the partnership, Bolo Indya users in Tier 3 and Tier 4 towns can get information about vaccination drives, precautionary updates, and other key measures taken by the government
Bolo Indya looks to build strong revenue ecosystem for content creators
For Bolo Indya, the top languages that have traction on the platform are Hindi followed by Telugu, Tamil, Bangla, Punjabi, and Marathi
Bolo Indya collaborates with singer Anamika Grover to launch #Ferrareee campaign
The campaign aims at taking Anamika's versatile singing and unmatched music rhythm penetration into deeper regional markets
BBC News joins hands with Bolo Indya to engage with women audiences
The partnership aims at promoting and driving engagement around BBC News content developed especially for the female language audience via Bolo Indya platform across six languages
Bolo Indya launches live streaming feature Bolo-Live for wider audiences
This feature has already crossed 1 lakh monthly microtransactions during its soft launch
Bolo Indya app collaborates with 'Dance With Madhuri” & 'Simple Soulful'
Dance With Madhuri is a dance initiative backed by actress Madhuri Dixit Nene and Simple Soulful is a fitness and wellness application by actress Shilpa Shetty Kundra
Anusuya Saha joins Bolo Indya as VP for Partnerships and Enterprise Sales
Her last stint was with Times Internet
Bolo Indya onboards Priyanka Jain as AVP, Communications & Campaigns Outreach
Prior to this, Jain was with ShareChat as Lead - Corporate Communications and Regional Outreach
Vocal for Local steers desi apps to the forefront
Thanks to the strong sentiments around the call for 'Make In India', some of these apps are seeing more downloads and greater interest from advertisers, say experts