Best ads of the fortnight: Rungta Steel's 'Jawan' connection, Catch Spices' moon magic A list of some of the best ones we found in the fortnight between October 16 and 31 e4m Staff Nov 11, 2023 8:40 AM
PVR INOX subscription model: A blockbuster or flop? As PVR INOX launches its monthly subscription model ‘Passport’, industry experts chime in on whether this will work in a market like India or not Chehneet Kaur Oct 18, 2023 9:16 AM
Asian Paints teams up with Jawan for brand integration of Hydroloc and Royale Glitz The company has featured its two brands in the post-production stage of the movie e4m Staff Sep 18, 2023 2:30 PM
How SRK's Jawan is winning the brand integration 'jung' Pathaan and the rising brand value of SRK have played a major role in building anticipation for Jawan, leading to a spike in brands who want to associate with the film, say experts e4m Desk Sep 7, 2023 9:27 AM
Shah Rukh Khan chats with AI anchor Sana on ‘Jawan’ The actor is the third global icon to interact with Aaj Tak’s AI anchor after PM Modi and Brad Smith, Vice Chairman and President of Microsoft e4m Desk Sep 6, 2023 10:53 AM
BPCL’s MAK Lubricants partners with Shah Rukh Khan’s ‘Jawan’ The partnership aims to fuel the brand's messaging of ‘MAK Makes It Possible’ e4m Desk Sep 4, 2023 12:03 PM
Astral ‘bonds’ with SRK's ‘Jawan’ The association marks a strategic move to promote the company’s flagship brand Bondtite e4m Desk Aug 30, 2023 12:24 PM