Commenting on the news ratings released today, MK Anand, MD & CEO, Times Network, also said two of the top three HNCs being non-legacy players is an indicator that the Hindi news viewer wants change
At a webinar held by BARC, CEO Nakul Chopra said unlike unrolled data, which cannot be used publicly, the broadcasters can use the CERs for social/marketing communications and sharing with trade/media
The CEO of the audience measurement body said the opt-in and opt-out options for availing the preceding three months' data has been taken following representations from subscribers
Shashi Shekhar Vempati, who is also on the board of BARC India as a Prasar Bharati representative, said that there is no reason to delay the resumption of news ratings further
In an order released today, MIB has asked BARC to release news genre ratings with immediate effect and also sought last three months' data to be released along side
I&B minister Anurag Thakur had sought comments from TV broadcasting bodies on the recommendations submitted by the committee to review guidelines for TV rating agencies
In response to a stakeholder, the ratings agency conveyed that the due compliance and regulatory procedures for the augmented data reporting standards are underway
In response to a stakeholder, the ratings agency conveyed that the due compliance and regulatory procedures for the augmented data reporting standards are underway