Speaking at the e4m D2C Revolution Summit 2024, T Koshy, Managing Director and CEO of ONDC, addressed the open diital commerce ecosystem’s growth in Bharat's D2C landscape

Aarti Pahwa Sep 23, 2024 9:45 AM

The 145-second film weaves together a tapestry of stories featuring archetypes of sellers and showcasing the journey of individuals from various walks of life

e4m Staff Jan 29, 2024 11:14 AM

A rise in number of regional creators, increasing focus on languages and cultures, and initiatives like ONDC and Make in India have been key forces in the Brand Bharat growth story, say experts

Shantanu David Jan 29, 2024 8:51 AM

ONDC’s focus on Bharat, and small sellers and buyers has led to a surge in e-commerce spending but brand safety and customer service are areas it needs to work on, share industry observers

Shantanu David Dec 27, 2023 8:31 AM

Gupta has two decades of experience in marketing and brand communications across sectors

e4m Staff Oct 25, 2023 12:19 PM

Industry observers shared that indigenous brands are utilising ONDC's effectiveness to expand reach; ROI high too due to increased adoption of eCommerce

Shantanu David Oct 18, 2023 8:37 AM

The beverage company said that the move will help maximize consumer's choice in sourcing PepsiCo's products

exchange4media Staff Aug 28, 2023 1:42 PM

Industry watchers believe that GoI's new initiative will cause a paradigm shift, leading to a thriving D2C ecosystem with empowered brands and customers

Shantanu David Aug 7, 2023 9:09 AM

The issue also includes thoughts of Thampy Koshy, CEO of ONDC in the last word section on the fast-forward growth of the digital public good through digital public infrastructure and more

exchange4media Staff Jul 28, 2023 2:35 PM

At the exchange4media D2C Revolution Summit and Awards, Thampy Koshy, CEO, ONDC, delivered a special address on ‘ONDC: The Game Changer for D2C Brands'

exchange4media Staff Jul 20, 2023 8:15 AM

He will address the topic 'ONDC: A Real Game Changer' at the event

exchange4media Staff Jul 14, 2023 8:44 AM

Apart from creating a democratization of e-comm in India, ONDC is likely to boost the advertising sector, especially for small- and medium-sized business owners, opine industry experts

Kanchan Srivastava May 17, 2023 8:25 AM

‘Decoding ONDC-Perspective For Marketers’ suryed C-suite and brand leaders on preparedness and transition to the ONDC age of commerce

exchange4media Staff Dec 1, 2022 10:36 AM

At e4m Screenage Conference 2022, the Managing Director of Blue Star said companies should be marketing-oriented rather than sales-focused

exchange4media Staff Nov 22, 2022 4:18 PM

The report has been prepared in partnership with Digital India Foundation and outlines the next big shift in online commerce

exchange4media Staff Nov 22, 2022 9:16 AM

The Red Lab by Rediffusion releases report explaining government’s Open Network for Digital Commerce

exchange4media Staff Jul 4, 2022 7:16 PM