Pallavi Chakravarti, Raj Kamble and Mayuri Nikumbh named Jury Chairs for Abby Awards
The Abby Awards will be held on the 29th, 30th, and 31st of May during Goafest 2024
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Russell Barrett, Mandie van der Merwe, Pallavi Chakravarti, Rajdeepak Das on ABBY jury
The creative leaders will be chairing the jury for four different categories
Ex-DDB Mudra leaders start new agency — Fundamental
The three co-founders — Pallavi Chakravarti, Nishant Saurabh & Anand Murty — will lead the agency as CCO, CEO, and CSO respectively
Pallavi Chakravarti of DDB Mudra moves on
Chakravarti, Creative Head, West, joined DDB Mudra in May 2021 from Taproot Dentsu
McDonald's captures festive moments with family in new ad campaign
The slice-of-life film created by DDB Mudra has been shot in Hindi, Tamil, Telugu and Kannada
DDB Mudra appoints Manish Darji as Head of Art – West
Darji will report to Pallavi Chakravarti, Creative Head - West, DDB Mudra
Cannes Lions: How the shortlist jury members from India are gearing up
Creative heads talk about the excitement of having access to landmark works from across the globe and what would each of their judging process entail
Silvin & DDB Mudra take the humourous route
The brand has launched a new campaign to talk about the ‘right mix’ of PVC additives
Pallavi Chakravarti roped in as Creative Head (W) at DDB Mudra
Previously, Chakravarti has worked with Saatchi & Saatchi, JWT and Grey
In latest digital campaign, OkCupid asks what ‘Love Is’
Conceptualized by Taproot Dentsu, the campaign features four short films
Johnnie Walker & Taproot Dentsu launch brand campaign
#WalkInWithJohnnie aims to inspire consumers to responsibly return to their favourite bars
Facebook launches next phase of consumer marketing campaign for India
The core campaign has been conceptualised and executed by Taproot Dentsu
We should be cognizant as communicators: Pallavi Chakravarti, Taproot Dentsu
In today's e4m Creative Zone, Chakravarti, Executive Creative Director, Taproot Dentsu, shares ad production hacks during the lockdown and how remote shooting has made casting more diverse
Taproot Dentsu crafts fresh TVCs for MPL starring brand ambassador Virat Kohli
The commercials depict conversations in a lighter vein and capture the essence of gaming and winning on the MPL app
Equinox Films creates new ad film for Airtel’s 'Recharge Revolution'
Directed and produced by Equinox Films, the video was scripted by Pallavi Chakravarti, Executive Creative Director, Taproot Dentsu
How brands can tap the global nature of Ramadan in these COVID times
Industry experts say this Ramadan, brands need to adapt fast as the situation presents an opportunity for them to play a real role here