Pernod Ricard India launches Xclamat!on with its much talked about teaser campaign
The brand’s philosophy is to inspire people to live in Xclamat!ons
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e4m IDMA 2024: Pernod Ricard India bags gold for its innovative campaign
The brand won the gold metal under the ‘Best Use of Experiential Tech for Digital & Physical Experiences’ sub-category
Liam Murphy elevated to Marketing Director, UK at Pernod Ricard
Prior to this, Liam Murphy was the Brand Director (UK)
Pernod Ricard enters 4-year partnership with Paris Saint-Germain
The agreement is set to begin this 24/25 season and will span across PSG's professional teams
Centre to strike surrogate liquor ads, celeb promoters could face 3-year ban
Prominent alcohol brands are reportedly under the scanner and could face a Rs 50 lakh penalty if they continue sponsoring their products through surrogate ads
Pernod Ricard India’s Joydeep Basuroy elevated as Group Head-Marketing
Joydeep Basuroy has been associated with Pernod Ricard for nearly 17 years
Consumers are demanding deeper associations with brands they consume: Kartik Mohindra
The Chief Marketing Officer of Pernod Ricard, Kartik Mohindra, spoke to e4m about the brand’s association with Fashion NXT festival and the need for alco-bev brands to do experiential marketing
Pernod Ricard India ropes in Metabelle Lobo as VP of Corporate Communications
Lobo has held diverse roles at notable organizations like Mahindra Finance, Audi India, Mahindra & Mahindra, and Dun & Bradstreet India
Debasree Dasgupta named Global VP for Pernod Ricard’s Absolut
Prior to this, she was Marketing Director – Beverages, PepsiCo, for UK, Ireland
'Drink More…Water' is our digital-first campaign: Ishwindar Singh, Pernod Ricard
Singh, Marketing Director, Pernod Ricard India - Seagram's, speaks about the brand's recent campaign and its marketing initiatives for India
Wavemaker India retains media mandate for Pernod Ricard India
Wavemaker’s Delhi office will continue to service the media mandate
Pernod Ricard India names Jean Touboul as MD
He was earlier MD of South-East Asia
Dentsu Creative wins digital creative mandate of Pernod Ricard India
The agency will handle multiple brands of the company
Pernod Ricard names Paul-Robert Bouhier as MD - India
Paul-Robert Bouhier will report to Philippe Guettat, Chairman and CEO, Pernod Ricard Asia
Pernod Ricard S Asia & India MD, Thibault Cuny, steps down for health reasons
Philippe Guettat, Chairman and CEO, Pernod Ricard Asia, will take interim charge
Pernod Ricard partners with singer Javed Ali for ‘Beats of Conviviality’ initiative
Leveraging World Music Day as a great opportunity to blend in the elements of music and conviviality, this initiative has been conceptualized for Pernod Ricard India
Our business has never looked stronger than it does today: Kartik Mohindra
Mohindra, CMO, Pernod Ricard India, shares the brand's growth strategy, marketing mix for the newly launched whisky Oaken Glow, and more