Prathyusha Agarwal, Business Head of Shopsy, speaks about the latest campaign, targeting the value-conscious consumer in Tier II and Tier III cities, growth drivers and more
Prathyusha Agarwal was most recently the Chief Business Officer at BYJU'S for Early Learn
She joined the company in March 2022 as Chief Business Officer
Before joining Byju's, Agarwal was Chief Consumer & Data Officer at ZEE
Agarwal, Chief Business Officer, Byju's, outlines some fundamental moves to create harmonious workplaces that are welcoming and enriching for all
Agarwal, who was Chief Consumer Officer and Data Officer at ZEEL, will be joining Byju's
The campaign is an ode to TV who is playing different roles in our lives much like a family member
At the e4m e-Conclave, panellists Vikram Sakhuja, Prathyusha Agarwal, Vivek Sharma & Ashish Pherwani discussed the impact of the pandemic on media & entertainment industry in India
Most broadcasters are bringing back popular shows as part of their strategy to beat the current slide
Guest Column: The Chief Consumer Officer of ZEEL analyses the factors that are driving the spike in global TV viewership amid the coronavirus crisis
The channel has also launched a series of brand films conceptualised by DDB Mudra
The Pitch CMO Summit - Mumbai 2020, was held on February 28th, under the theme 'The Big Brand Story’
We bring you a roundup of the news that made headlines this past week
At the twelfth edition of the Summit, Agarwal shared valuable insights on brand building in her session titled 'ZEE - Weaving An Extraordinary Brand Story'
Agarwal will continue to report to Punit Misra, CEO, Domestic Broadcast Business, ZEEL
Pitch CMO Summit - Mumbai 2020 will be held on Friday, February 28, 2020, at Taj Santacruz under the theme ‘The Big Brand Story’
The Pitch CMO Summit – Mumbai 2020 will be held on Friday, February 28, 2020, at the Taj Santacruz. Here’s a look the speakers who will take centre stage
On the panel chaired by Vikram Sakhuja were Aditya Swamy, Google India; Nitin Bawankule, Star & Disney India; Prathyusha Agarwal, ZEEL, Karthi Marshan, Kotak Mahindra and Sumit Mathur Kellogg’s India