software

Prior to this, Shubhangi Mehta was with Soroco as Marketing- Head Brand, Communications and Digital
e4m Desk May 24, 2024 11:26 AM

He most recently served as VP of Asia Pacific and Japan at Pure Storage
exchange4media Staff May 3, 2023 3:27 PM

As per TAM AdEx Digital Advertising Quarterly Report for Jan-Mar’22, while Software category dominated Jan-Mar’22, ecom-financial services was the new entrant in the top 10 categories
exchange4media Staff Jun 30, 2022 9:55 AM

Baliga takes over from Takashi Ishikawa who was at the helm of Toshiba Software India for four years
exchange4media Staff May 27, 2022 1:18 PM

Eswaran joins Veeam after a successful tenure at RingCentral where he was President and COO
exchange4media Staff Dec 17, 2021 12:36 PM

Virender Jeet has been named the chief executive officer, and Tarun Nandwani, the chief operating officer of the company
exchange4media Staff Sep 3, 2021 2:59 PM

OOH industry leaders say that strategies like location-based data, acceleration of DOOH, and geofencing will lead the consumer on a path of purchase
Noel Dsouza Mar 15, 2021 8:32 AM

OOH experts spell out the potency of an omnichannel approach and the work done by them for brands using the consistent targeting approach
Noel Dsouza Mar 1, 2021 8:30 AM

Experts say that the two categories contribute around 30% of the media spends on OOH and this is expected to increase significantly
Noel Dsouza Jan 29, 2021 8:19 AM

As per OOH leaders, after markets began to open, DOOH and Ambient OOH media sites took centerstage amongst brands
Noel Dsouza Jan 1, 2021 8:45 AM

OOH experts detailed how the year of 2020 has expanded ambient DOOH solutions and the offerings they were able to provide brands with this year
Noel Dsouza Dec 15, 2020 8:21 AM

The digital content company will take charge of Zepth’s digital and creative presence in light of its upcoming revamp
exchange4media Staff Nov 23, 2020 11:59 AM

DOOH experts share key learnings from location-based solutions to provide brands with an effective ROI
Noel Dsouza Nov 23, 2020 8:30 AM

The increase in flights is expected to bring more opportunities for brands to advertise on airport sites, thus speeding OOH sector's revival post the pandemic
Noel Dsouza Nov 9, 2020 8:34 AM

DOOH experts share how brands can amplify the reach and visibility of their campaign with modern digital signage solutions
Noel Dsouza Nov 5, 2020 8:35 AM

DOOH experts share how digital inventories will entice more clients to invest in transit media and make the medium more ROI-driven
Noel Dsouza Oct 28, 2020 8:23 AM

OOH leaders analyse brand opportunities, learnings from other cities and DOOH amplification under MHA guidelines as restaurants in Mumbai finally re-open in October ahead of the festive season
Noel Dsouza Oct 1, 2020 8:01 AM

OOH experts share insights on why a measurement system is of paramount importance in the current COVID market scenario
Noel Dsouza Sep 28, 2020 8:35 AM

e4m spoke to DOOH experts about their initiatives during Unlock 4.0, new opportunities brands can gain and the potency of DOOH in the F&B Industry in the new normal
Noel Dsouza Sep 3, 2020 8:05 AM

OOH industry leaders share how brands can leverage from the combination of OOH & experiential marketing and the activations they curated during the lockdown
Noel Dsouza Aug 17, 2020 9:00 AM

Industry heads share how data-led solutions will be of utmost importance as there will be an increasing need for more ROI-driven campaigns in a post-COVID world
Noel Dsouza Jul 16, 2020 8:43 AM

Industry experts say hyperlocal content will gain more prominence as people are mostly confined to their homes and are venturing out only in the neighbourhood
Noel Dsouza Jun 19, 2020 8:27 AM

Edge1 software will enable them to easily plan, buy and monitor their outdoor advertising networks
exchange4media Staff May 21, 2020 12:27 PM

COVID-19 has affected the symbiotic dynamics of outdoor advertising and OTT platforms. But experts hope that OOH will make up for the lost time when human traffic increases post the lockdown
Noel Dsouza May 6, 2020 8:55 AM

OOH industry leaders talk about how the COVID-19 pandemic has hindered their agencies and their expectations on when growth will pick up
Noel Dsouza Apr 27, 2020 9:07 AM

The software will aid the agency in managing its outdoor media inventory, leads, campaigns, operations and finance on one unified platform
exchange4media Staff Apr 24, 2020 3:31 PM

Dong, the President of Ad-Vice Software & Consulting Inc and a member of CPA, will share his insights on the topic ‘Recession & Disaster Proofing Your Agency'
exchange4media Staff Apr 7, 2020 8:52 AM