Akanksha will be based in New York and will be responsible for spearheading overall brand-building, global marketing strategy, and more

e4m Staff Aug 13, 2024 11:20 AM

On the occasion of International Tea Day, e4m caught up with VAHDAM India’s Founder & CEO Bala Sarda on the brand’s growth story, industry trends and more

Sohini Ganguly May 21, 2024 8:52 AM

While several Indian brands are expanding their presence globally, the players often encounter hurdles like cultural differences, legal requirements and finding the right partner 

Chehneet Kaur Nov 7, 2023 9:04 AM

The brand’s CEO & Founder, Bala Sarda, spoke to e4m about the brand’s new outlet in the national capital, an omnichannel strategy and building brand loyalty

Ritika Raj Oct 20, 2023 4:19 PM

Beriwal took over as Global CMO in May 2022

e4m Staff Oct 18, 2023 1:54 PM

At the e4m D2C Summit, a panel of industry heads deliberated on the various facets of building a Rs 100-crore brand

exchange4media Staff Jul 20, 2023 8:41 AM

The Michelin Star-awarded Chef will play an essential role in promoting the brand's commitment to authenticity and quality

exchange4media Staff Apr 26, 2023 1:28 PM

Collaborates with chef Vikas Khanna to launch VAHDAM Spices

exchange4media Staff Mar 15, 2023 4:47 PM

Beriwal, Global Chief Marketing Officer, VAHDAM India talks about the brand’s global presence, newer blends, marketing strategies and more

Ritika Raj Feb 13, 2023 10:15 AM

Beriwal has over 17 years of experience and prior to this she was with Aditya Birla Group for 5 years

exchange4media Staff Jun 13, 2022 11:42 AM