Branding experts weigh in on Vistara's sky-high standards in delivering consumer experience, which built its reputation as a uniquely Indian luxury brand
The Editor and CEO of Vistara News spoke to e4m about investing in the best technology for the channel, generating ad revenue and catering to a wide range of audiences
Soni, VP and Head, Corporate Communications, Vistara, was bestowed with the 'Mentor of the Year in Corp Comm' honour at the 3rd edition of the PR & Corp Comm Women Achievers Awards ceremony
Rajawat, Chief Commercial Officer, Vistara shares insights behind the airline’s new 360-degree integrated campaign, core TG, collaboration with influencers, plans for growth, future outlook and more
The Soundtrack of Travel is a mash-up of familiar sounds that travellers get to hear at the airport
India Brand Conclave 2021: A stellar panellists of industry leaders shared their views on ‘Has marketing changed from knowing your customer to knowing your customer segment?’
Kannan has been serving as the airline’s Chief Commercial Officer for over three years now
Vistara has developed the safety video in collaboration with its creative agency partners, FCB India
The corp comm teams of airlines have been on their toes during the lockdown to keep their brands fresh in the minds of the flyers
Rashmi Soni, VP & Head of Corporate Communications, Vistara, talks about how the company is dealing with the COVID-19 crisis, leveraging digital and the paradigm shift in communication post-COVID
Indian airlines involved Twitterati in a light-hearted conversation while asking people to stay at home