Vodafone Idea elevates Hamid Eqbal to VP Marketing
He has been associated with Vodafone Idea for the past five years
vodafone-idea
Vodafone Idea’s Head – Corp Comm Shivanjali Singh moves on
She was with the company for 15 years
Vi spent Rs 941.2 crore on advertising & content in FY 2023
According to its annual report for the year 2022-23, the telecom company spent Rs 284 crore on advertisement & business promotion
Vodafone Idea’s Samir Gokhale elevated as VP-Brand & Communication (Products)
Gokhale has been with Vi for the last 6 years
Vodafone Idea’s Kavita Nair takes up strategic advisor role at Skewb Analytics
Nair moved on from Vi in December 2020
Vodafone Idea partners with Hungama to launch music streaming service on Vi app
Vi’s music offering with Hungama was unveiled by the famous musician and composer duo–Salim Sulaiman
Vodafone Idea’s ad spends down 53% to Rs 199.4 crore in FY 20-21
The company also reduced its content cost by 17.78% to Rs 588.1 crore from Rs 751.3 crore in the previous financial year
Vodafone Idea appoints Reema Jain as Chief Digital Officer
She joins from Unilever where she was IT Director, Digital Supply Chain
Vodafone Idea enters content pact with Firework
In a first, the partnership will also allow Vi to access not only Firework’s content from its global studios but also those of its “unique occupational generated content”
Vodafone Idea likely to spend big on regaining customers: Reports
According to media reports, the telecom operator will be setting aside a sizeable amount on BTL activation purposes
Vi emerges as top brand in week 36: BARC
As per the weekly data, top ten advertisers’ weekly insertions grew by 10.68% whereas brands’ weekly insertions rose by 47.75%
Vodafone Idea to unveil new brand identity today
The new company logo and signage will be up at stores and service centres once the announcement is made on Monday
Vodafone Idea installs protective shields at telecom outlets
The brand initiative is meant to facilitate service without direct contact
Google considering buying stake in Vodafone Idea: Reports
Reports suggest that the search engine giant was planning to acquire a 5% stake in the telecom company
COVID-19: How are telcos dealing with the work-from-home demand for data?
While experts raise doubts, telecom providers are confident their new measures to deal with burgeoning user demands will help them tide over the coronavirus crisis