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Netflix has posted operating income of $4.2 billion, up 11% from a year earlier
e4m Staff Jul 17, 2026 3:21 PM
Datta has over 26 years of leadership across government relations, media, and sports broadcasting, with senior roles at JioStar, Sahara India, Moser Baer, EuroKids, and Mahindra & Mahindra
e4m Staff Jul 15, 2026 4:42 PM
With TRPs suspended at the start of the crucial festive planning cycle, advertisers may divert budgets to digital platforms where campaign performance can be measured in real time
e4m Staff Jul 7, 2026 11:55 AM
At the unveiling of PMAR 2026, Sam Balsara, Chairman of Madison World, spoke on the structural shifts reshaping the Indian advertising industry
As Zee bets big on football and brands like Mahindra, Diageo and Apple line up FIFA campaigns, industry heads say Indian marketers are chasing fans, cultural relevance and a global audience
e4m Staff Jul 2, 2026 10:39 AM
The panel will also study how the industry can gain better access to institutional finance and explore alternative funding mechanisms for film production
The network’s linear portfolio has garnered 17% higher live reach compared to FIFA World Cup 2022
e4m Staff Jun 30, 2026 6:09 PM
Dr. Fixit will be prominently visible through branding on umpire jerseys and exclusive integration during Decision Review System (DRS) moments across TV and digital platforms
e4m Staff Jun 18, 2026 12:31 PM
Naik has held leadership positions across organizations, including UPL, Supreme Industries and Shalimar Paints
e4m Staff Jun 18, 2026 12:12 PM
He most recently served as Managing Director – Media and CXM at dentsu Singapore
e4m Staff Jun 18, 2026 12:09 PM
Prior to this, Rahul Shinde was Chief Executive Officer of Yum! Brands and Whole Time Director at Devyani International Limited
e4m Staff Jun 18, 2026 12:07 PM
WPP's latest move looks less like an internal reshuffle and more like a response to where the market is heading, decodes Dr. Annurag Batra, Chairman & Editor-in-Chief, e4m
e4m Staff Jun 18, 2026 11:09 AM
Puri is currently the Managing Director and Chief Executive Officer of Cipla Health
e4m Staff Jun 18, 2026 11:07 AM
As per the TAM Sports-IPL 19 Advertising Report, TV ad volumes rose 2% after 48 matches versus the same period last season
e4m Staff Jun 18, 2026 10:00 AM
India Today Influence is the influencer marketing arm of the India Today Group
e4m Staff Jun 18, 2026 9:26 AM
For broadcasters and media companies, the challenge lies in aligning the interests of multiple industry segments that often operate under different business realities
e4m Staff Jun 18, 2026 9:10 AM
Manisha Verma is Additional Chief Secretary- Skills, Employment, Entrepreneurship & Innovation Dept., Government of Maharashtra
e4m Staff Jun 17, 2026 1:06 PM
L. Adimoolam, Publisher-Dinamalar, explores questions around the share of print advertising for English dailies
e4m Staff Jun 17, 2026 12:44 PM
Quick commerce is beginning to influence not just how FMCG brands sell, but also what they innovate, price, and prioritise
e4m Staff Jun 17, 2026 11:32 AM
Machado currently serves as an Operating Partner at Garnett Station Partners
e4m Staff Jun 17, 2026 10:37 AM
Connected TV emerged as the fastest-growing consumption platform with a 22% Y-o-Y growth
e4m Staff Jun 17, 2026 10:11 AM
Nanda joins bigbasket from Amazon India, where he served as Director, Selling Partner Services
e4m Staff Jun 17, 2026 10:02 AM
Football fans can experience the tournament across cinemas, pubs, restaurants, clubs, hotels, airports, educational institutions and other venues
e4m Staff Jun 15, 2026 5:33 PM
According to the company's 2025 Annual Review, Nestlé has raised advertising and marketing expenditure by nearly 9% of sales
The development comes weeks after Bajaj stepped down as Senior Vice President and Head of Originals at Jio Studios
e4m Staff Jun 8, 2026 11:57 AM
While revenue from operations rose 21% YoY to Rs 184.89 crore in FY26, total income increased 22% to Rs nearly 189 crore
Viswanathan has been an integral part of Finolex Cables' leadership team for more than 17 years
India’s microdrama market is projected to hit $4.5B by 2030 but will it also become advertising’s next big platform as major players join in?
Before this, Kumar was Senior Vice President – Product & Merchandising at Bata India
Transitioning from his role as Chief Growth Officer, Awanish will now lead the group’s operational strategy and will be instrumental in mapping the next phase of the group’s evolution
e4m Desk Mar 17, 2026 11:54 AM
Agency heads are broadly cautiously optimistic about 2026 and say they are expecting growth to be steady and sustainable rather than aggressive
e4m Staff Jan 5, 2026 11:16 AM
Before joining Enormous, Joy Chauhan was Managing Partner (North) and Chief Client Officer at JWT/Wunderman Thompson
e4m Staff Nov 14, 2024 8:14 AM
The event will feature keynote speeches, panel discussions, and networking opportunities, providing attendees with valuable insights and inspiration
In his new role, Sumit will lead the strategic vision and growth initiatives across all ENIL platforms
e4m Staff Sep 2, 2024 11:54 AM
Nilesh Kotalwar earlier served as AVP - Business Transformation at Godrej Consumer Product Limited
e4m Staff Jul 30, 2024 5:25 PM
After Google’s Anthony Chavez announced that the tech giant won't deprecate third part cookies, the industry welcomes 'fresher ideas and fewer headaches' in its wake
Sohini Ganguly Jul 23, 2024 1:25 PM
In his previous role, Anuj served as the Chief Product & Marketing Officer at Jupiter Money
e4m Staff Jun 19, 2024 6:53 PM
The playbook – in conjunction with Amazon Ads – outlines how advertisers can adopt a growth marketing approach
NATIVE CONTENT Feb 14, 2024 7:33 AM