SatyaSunita Menda to head brand management and comms at Amara Raja Energy & Mobility
Menda has been associated with the group for over 10 years
a-raja
India a priority market for every brand, Mastercard no exception: Raja Rajamannar
Rajamannar, Chief Marketing and Communications Officer, talks to e4m about the launch of its flagship lifestyle program ‘Priceless India’
Our partnership with BCCI has worked like a charm: Raja Rajamannar
Rajamannar, Chief Marketing and Communications Officer, Mastercard shares his insights on the brand's India plans and more
How Oreo had top publications eating out of its hand with TOI spoof ad
Mondelez replicated Times of India's April 2011 front page where India's World Cup win and 2G scam were big news, and several top publications fell for the ruse
Projected ROI of BCCI sponsorship is very positive: Raja Rajamannar, Mastercard
The Chief Marketing and Communications Officer of Mastercard spoke at length to exchange4media about entering into cricket sponsorship with BCCI, the company’s strategy for the association & much more
Zee5 to live stream from Ganesh Galli’s Mumbaicha Raja
It is the first exclusive OTT partner for the festivities
Globe Teleservices to make strategic investment in CX-focused SaaS firm
GTS joins EYWAMEDIA along with erstwhile investors ah! Ventures Angel Network, Wintech Ventures & Kyron Accelerator
N S Rajan to retire from Ketchum Sampark in mid- September
Bela Rajan, Founder, Ketchum Sampark will also retire
Tally Solutions hails India's business owners as rightful heroes
The 'Heroes Hamesha' campaign has been conceptualised by DDB Mudra South
CNN’s Sunita Rajan to join Bloomberg Media: Reports
Rajan is reportedly taking over as Managing Director, APAC media sales and marketing, in January
DPAA Summit 2020: ‘DOOH adds more heavy lifting into campaigns than mainline channels do’
The first day of the DPAA Video Everywhere Summit explored topics on the value of DOOH and pDOOH on a brand's experience during this pandemic environment and moving forward
DPAA to host Video Everywhere Summit connecting OOH with A&M community
Some of the prominent names to address the DPAA Summit will be Kirk McDonald, CEO, GroupM, and Justin Thomas-Copeland, CEO, DDB
Recap: The Week That Was
We bring you a roundup of the news that made headlines this past week
e-TechManch: This is the time to serve and not sell: Raja Rajamannar, Mastercard
Rajamannar, Chief Marketing & Communications Officer and President, Healthcare, Mastercard, spoke about the crises surrounding the world today and how marketers should carry themselves in the future
Marketing industry stalwarts to converge for Day 2 of e4m e-TechManch today
The fourth edition of the virtual conference and 11th edition of Indian Digital Marketing Virtual Awards ceremony - IDMA 2020 are set to take place today at 4.00 pm
e4m e-TechManch 2020: Raja Rajamannar on brands 'making the right difference'
Catch Raja Rajamannar - Chief Marketing & Communications Officer and President, Healthcare, Mastercard addressing a keynote session on 'Digital Marketing in the Time of Crisis.
e4m e-TechManch 2020 Day 1: Experts to present insights & innovative ideas for digital era
Part one of the two-day virtual conference is set to take place today on August 27
'With storytelling ingrained in our DNA, our job is to help brands tell their story'
Sunita Rajan, Senior VP, Advertising Sales, Asia Pacific, CNN International, tells us how the global news giant is collaborating with its advertiser partners and helping them engage with consumers