amit-wadhwa
In today’s edition of our Women’s Day series, Amit Wadhwa, CEO, Dentsu Creative India, shares his admiration for the incredible women in advertising and his pillars of support – his mother and wife
Amit Wadhwa Mar 11, 2024 8:33 AM
There has been a shift in focus for brands in 2024 with an ironic 'Anti-Valentine's' approach in their marketing initiatives this year
Tanzila Shaikh Feb 13, 2024 8:24 AM
Industry watchers explain how and why IPL ads have changed from the days of 'Manoranjan ka baap' and 'Jumping Japang' to the age of data-driven campaigns
Tanzila Shaikh Apr 13, 2023 9:12 AM
Industry leaders will deliberate on what it takes to build 'The Media Agency of Tomorrow'
exchange4media Staff Oct 6, 2022 8:38 AM
Industry watchers discuss the atypical delay in pitch processes, attributing it to inexperience, caution and a preference for an integrated approach
Kanchan Srivastava Oct 4, 2022 8:51 AM
Guest Column: Amit Wadhwa, CEO, Dentsu Creative India, shares memories of some interesting encounters with people he had at the Festival of Creativity last month
Amit Wadhwa Jul 6, 2022 9:13 AM
Dentsu Creative India's Amit Wadhwa and Gurbaksh Singh talk about 'building own brand' with Agency of The Year hoardings
Kanchan Srivastava Jul 5, 2022 8:34 AM
Wadhwa also tells e4m editor Naziya Alvi Rahman five things an agency of future must have
Naziya Alvi Rahman Jun 21, 2022 2:58 PM
With our legacy of collating data, understanding media buying and the usage of technology, we wanted to add value with our latest offering Buffering, says Wadhwani, one of the founders of Buffering
Ruhail Amin Jan 16, 2022 9:28 PM
Amit Wadhwa, CEO, dentsu Creative India, outlined that the biggest challenge for a company is to embrace and accept technology and to evolve with it
Kanchan Srivastava Jan 13, 2022 9:01 AM
The year 2021 was marked by a series of ad controversies. Hence, 2022 will be more crucial for brands to determine what kind of content they are putting out and through what channels, say experts
Kanchan Srivastava Jan 12, 2022 9:10 AM
Gahlaut will report to Amit Wadhwa, Chief Executive Officer
exchange4media Staff Sep 3, 2021 3:05 PM
Checking for audience feedback before an ad goes live is common practice in mainline. But in digital, where timelines are shorter and purse strings tighter, pretesting has not been viable
Mansi Sharma Jul 2, 2021 8:22 AM
The firm has brought its eight agencies under dentsu Creative with Narayan Devanathan, Sidharth Rao and Shamsuddin Jasani taking on additional responsibilities there
exchange4media Staff Jun 22, 2021 2:00 PM
Adlanders open up on the pandemic’s impact on the Indian ad landscape from a revenue perspective, the challenges they grappled with and the road to recovery
Misbaah Mansuri Dec 14, 2020 9:00 AM
In their new role, Devraj and Ramaswamy, together, will oversee the Gurgaon and Bangalore operations for Dentsu Impact
exchange4media Staff Sep 1, 2020 11:26 AM
