automobile
The campaign film features a series of Hyundai cars driven by a diverse set of customers
e4m Staff Jun 22, 2024 8:54 AM
From gold to automobile to liquor, brands have upped their ad spend for experiential marketing. AI-AR-VR are the flavour of the season
Kanchan Srivastava Nov 10, 2023 8:58 AM
Shah, Lead Marketing Communication & Digital at Renault India, talks about the brand's IPL strategy for the year and faith in television as a medium
Tanzila Shaikh May 4, 2023 9:00 AM
Prior to the new assignment, Khatri was the Vice-President and head of operation of the passenger vehicle business at Tata Motors
exchange4media Staff Feb 9, 2023 1:23 PM
Senior Executive Director - Marketing & Sales shares his outlook on the growth of the automobile sector in general, & Maruti Suzuki in particular, despite inflation & low GDP growth in Q4
Kanchan Srivastava Jun 3, 2022 8:36 AM
In 2021, Twitter India witnessed 2.9 million auto conversations that included branded content, new launches, and contests
Kanchan Srivastava Feb 9, 2022 8:42 AM
Prior to this, Balsekar was the Head–PR and Corporate Communications and Member of India Leadership Team at Fiat Chrysler Automobiles
exchange4media Staff Jan 6, 2022 2:41 PM
The total cumulative advertising spends by these companies were down by 26.38% to Rs 3415 crore in FY21 from Rs 4639 crore in FY20
Javed Farooqui & Kanchan Srivastava Dec 24, 2021 8:52 AM
Garg, Director - Sales, Marketing & Service, Hyundai Motor India, discusses marketing strategy for the recently launched i20 N Line and how they are going to meet its rising demand
Sonam Saini Sep 30, 2021 9:00 AM
The company's net profit nosedived by 88% to Rs 152 crore from Rs 1252 crore
exchange4media Staff Sep 27, 2021 12:08 PM
Singh was previously associated with Mindtree as Associate Director, External Communications
exchange4media Staff May 3, 2021 3:07 PM
The platform had recently announced that it is experimenting with new ad formats in collaboration with the automobile sector
exchange4media Staff Apr 16, 2021 8:12 AM
As per the adex report, the news channel genre topped the preference list of auto sector during 2020, while print witnessed 1.4 times growth in Q4 versus Q1
exchange4media Staff Mar 19, 2021 12:29 PM
Glo, a Lodestar UM group company, first curated a 10-day teaser campaign and then finally revealed the main campaign for BMW 3 Series Gran Limousine
exchange4media Staff Mar 10, 2021 9:03 AM
Vivek Srivatsa, Head- Marketing, Passenger Vehicles Business Unit, Tata Motors, discussed the marketing strategy for all-new SUV Safari and the impact expected from its launch
Noel Dsouza Feb 23, 2021 7:57 AM
Speaking on the launch of the new Safari, Guenter Butschek, MD and CEO, Tata Motors, said that the new flagship is connecting the aspirations of the discerning and evolved SUV customers
exchange4media Staff Feb 22, 2021 12:49 PM
Former CEO of CEAT, Mundra will be responsible for CARS24's car business in India, while closely working with the co-founders to device expansion strategy
exchange4media Staff Feb 16, 2021 1:30 PM
The webinar, to be held tomorrow, will have a fireside chat and a panel discussion
exchange4media Staff Feb 10, 2021 8:23 AM
Kotler lauded the altruistic efforts of the world in the pandemic, saying that 'a number of forces are gathering to believe and support the common good'
exchange4media Staff Feb 2, 2021 8:31 AM
Kia's refreshed slogan, ‘Movement that inspires’, is meant to reflect the brand's purpose of inspiring consumers
exchange4media Staff Jan 15, 2021 12:17 PM
The new logo features vibrate blue tone to evoke the image of clear skies, in line with its zero-emissions promise
exchange4media Staff Jan 11, 2021 11:01 AM
The new logo represents Kia’s ambitions to establish a leadership position in the future mobility industry
exchange4media Staff Jan 6, 2021 4:53 PM
Net profit for the financial year ended 31st March 2020 stood at Rs 261.3 crore
exchange4media Staff Dec 16, 2020 8:31 AM
The finding is part of Comscore's six key insights on digital consumption trends across the Asia Pacific region
exchange4media Staff Dec 15, 2020 1:58 PM
Also, with new market environment post-Covid giving momentum to several new sectors like health, OTT, edu-tech and automobile, these categories have increased their OOH spends
Noel Dsouza Oct 26, 2020 8:59 AM
The campaign has been created by Leo Burnett and will be released across national and regional television channels and digital publications
exchange4media Staff Oct 19, 2020 4:13 PM
Garg, Director- Sales, Marketing & Service, HMIL discusses what the normal means for the brand, its new challenges and more
Nafisa Shaheen Sep 14, 2020 8:36 AM
From a complete online process for a car’s purchase to doorstep delivery, carmakers are coming up with ways to resume sales while adhering to social distancing norms
Sanstuti Nath May 22, 2020 9:00 AM
Deepa Sasidharan, Head-Corporate Communications India, Continental, talks about her journey in the industry, value gap and gender biases in the system and the crisis faced by the automotive industry
exchange4media Staff Apr 28, 2020 6:20 PM
The TVCs have been conceptualised by BBDO India under the creative supervision of Josy Paul, Akashneel Dasgupta and Shinjini Banerjee
exchange4media Staff Mar 21, 2020 9:58 AM
The Maruti Pavilion will host a #TwitterGreenZone with renowned auto influencers to accelerate its electric offensive
exchange4media Staff Feb 7, 2020 5:45 PM
