elections-2024
The Adani Group-owned company has also reported net loss increasing four-fold, due to higher production costs and finance costs
e4m Staff Jul 29, 2024 7:27 PM
Experts say that Dhruv Rathee, Ranveer Allahabadia, and others have helped bridge the information gap by offering diverse opinions and counterpoints not typically provided by mainstream media
Payal Gwalani Jun 6, 2024 8:40 AM
While BJP has spent over Rs 21 cr in the last 90 days on wooing voters on FB, Cong stands at Rs 10 cr; shadow advertising accounts for 1/4th of the political ads, shows Facebook’s ad library data
Kanchan Srivastava May 23, 2024 8:46 AM
From Amul to Uber, brands across categories encouraged people to fight voter apathy and exercise their rights through clever creatives
e4m Staff May 21, 2024 9:01 AM
Ad rates too typically go up 40-50% during elections, say industry experts
Chehneet Kaur and Sonam Saini May 20, 2024 8:52 AM
Industry experts shared their thoughts on the crucial role of Communications in the Indian electoral landscape
Ritika Upmanyu May 16, 2024 5:52 PM
Industry experts expect a potential boost in Adex driven by elections. However, concerns loom over a post-election industry slowdown, which can pick up pace post August
Sonam Saini May 1, 2024 8:33 AM
A news report says that the 17th edition of the annual event will now be a two-day fest instead of three, scheduled for May 30 and 31
The survey, titled ‘20th il Aaru?’ aims to capture the nuances of the current political mood
e4m Staff Apr 10, 2024 6:05 PM
After firing the first salvo with an ad spoofing I.N.D.I.A Alliance, the party has followed up with three other films
e4m Staff Mar 28, 2024 9:04 AM
The two bagged the account after competing with over a dozen agencies, said the report quoting people privy to the matter
TV AdEx expected to reach a total of Rs 35,575 crore this year, states Pitch Madison Advertising Report 2024
e4m Staff Feb 15, 2024 6:10 PM
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