orra

Saket Vaidya was earlier COO at Webchutney

e4m Staff Jul 11, 2024 11:41 AM

The agency will be responsible for handling BMW Motorrad India’s brand campaigns, influencer marketing, website, and SEO needs

e4m Desk Feb 15, 2023 11:32 AM

Brands took the off-beat path this year with ads focused on wholesome, healthy and unconventional love

e4m Desk Feb 14, 2023 8:48 AM

Our pick of the most innovative ads launched between January 16th and 31st

e4m Desk Feb 10, 2023 8:54 AM

The #PartnerInSuccess campaign advocates equality in love, effort, time and care in relationships

e4m Desk Jan 30, 2023 2:29 PM

As part of the campaign, the brand will be launching 4 new collections with a total of 300+ designs across the festive season

e4m Desk Sep 30, 2022 7:04 PM

The #CloserWithMelorra campaign shows a brother recollecting the times his sister was there for him

e4m Desk Jul 30, 2022 8:43 AM

Conceptualized by Korra Worldwide, the TVC highlights the efficacy of onions as the best natural solution for hair fall

e4m Desk Jun 10, 2022 2:42 PM

The message of the campaign is ‘Every day is Earth Day at Mamaearth’

e4m Desk Apr 25, 2022 12:05 PM

The brand's quirky ad film provides respite to the age-old concept of buying jewellery to only be stored in lockers

e4m Desk Apr 4, 2022 3:45 PM

In its #groovineveryday campaign, the brand is recognizing the passion, aspirations, paths, and journeys of women

e4m Desk Mar 7, 2022 12:35 PM

The film is conceptualized by Korra Worldwide

e4m Desk Mar 6, 2022 6:00 PM

The film for Mamaearth Ubtan Face Wash has been conceptualized by Korra Worldwide

e4m Desk Feb 26, 2022 8:25 AM

Prior to this, Singh was the Vice President of Marketing at Domino’s India

e4m Desk Feb 23, 2022 1:40 PM

Manjot Juyal has been elevated as Vice-President & Head of Media

e4m Desk Feb 22, 2022 12:57 PM

Day 2 of the Lions packed in the insights into the big wins at the festival of creativity

Misbaah Mansuri Jun 23, 2021 9:09 AM

The brand challenges the idea of gold jewellery being suited only for traditional celebrations

e4m Desk Apr 24, 2021 7:08 AM

For this series, 4 powerful brands join forces to narrate a unique tale of new beginnings and inspiration when it comes to travel in India

e4m Desk Apr 16, 2021 12:28 PM

Cecil De’ Santa Maria, CEO, ORRA, revealed that the brand is focusing on strengthening its position as an omni-channel brand in the coming year

Misbaah Mansuri Apr 7, 2021 8:24 AM

We look forward to building the brand with Korra through meaningful and insightful communication, says Varun Alagh, Co-Founder & CEO, Mamaearth

e4m Desk Dec 15, 2020 12:21 PM

The Onion hair oil TVC conceptualized by Korra Worldwide is a 25-second film and will be followed by shorter edit of 10 seconds, highlighting the product facet

e4m Desk Nov 28, 2020 7:39 AM

The brand has flagged off its festive season campaign with the launch of the TVC

e4m Desk Oct 24, 2020 8:00 PM

The campaign announces the brand’s launch of India’s first plant-based diapers

e4m Desk Oct 24, 2020 3:26 PM

The agency will handle the jewellery brand’s media planning, media activation and content innovation in India

e4m Desk Oct 12, 2020 10:30 AM

The campaign celebrates daughters in all their glory and how they have been a ray of hope in these uncertain times

e4m Desk Sep 27, 2020 6:00 PM

The brand will use the funding to reach deeper into the markets, improve its technological capabilities, and undertake product upgrades

e4m Desk Sep 23, 2020 3:10 PM

The brand has lined up an array of quirky contests and videos, among other things, ahead of the Day

e4m Desk Sep 7, 2020 3:22 PM

ORRA has 39 stores across 22 cities

e4m Desk Jul 7, 2020 3:19 PM

Mark Read, David Droga, Jean Lin, Lorraine Twohill and Steve Stoute came together for the discussion

Misbaah Mansuri Jun 26, 2020 8:57 AM

The campaign urges men to go beyond roses, teddies and chocolates and celebrate their women with something that will last more than a day

e4m Desk Jan 25, 2020 4:05 PM