The Vice President - Publisher & Platform Solutions (Asia) spoke to e4m about the stringent process of onboarding publishers and how it builds trust among advertisers
Taylor Owen, Beaverbrook Chair of Media, Ethics and Communication, Max Bell School of Public Policy, McGill University, was speaking at the second edition of e4m-DNPA virtual roundtable
While the role of digital platforms will continue to increase, print offers the simplest way of maximizing reach for it being a credible source of information & its hyper-local nature, share experts
Guest Column: Manas Mishra, Co-founder, Mediant, suggested that simple solutions like Cloud Telephony can improve the ROI of newspapers, challenging the AdEx shift to digital media
The colored edition was distributed with the main newspaper, consisting of carefully-woven content to engage kids with topics such as fitness, sports, leisure, gender sensitivity awareness, and more
A shift in consumer preference towards digital has impacted circulation. But full recovery is expected in the next 6 months with a new set of readers coming into the stream, said print media players
The 76-inch panoramic edition, with 3000 diamonds studded masthead, was a visual delight with the panoramic picturesque images along with cutting-edge content
The threat comes after the Australian government's landmark law that, if implemented, would make Google, Facebook and other tech companies pay media outlets for news
Recent appointments of Manoj Kumar Pandey & Dharmendra Sushant at Lokbharti and Radhakrishna, respectively, are set to herald a new era in Hindi publishing
Guest Column: Pawan Jailkhani, the CRO of 9X Media, is confident that the media industry will emerge stronger from the coronavirus crisis provided that it stands united
In her new role, Chaturvedi will oversee the integrated marketing programme, and deliver structured & high-visibility title marketing campaigns with substantial business impact