publishing

Shreyas Rao recently stepped down as Network Head, Digital Revenue & Strategy at Times Network
e4m Staff Jul 18, 2024 4:57 PM

The Vice President - Publisher & Platform Solutions (Asia) spoke to e4m about the stringent process of onboarding publishers and how it builds trust among advertisers
Shantanu David Apr 7, 2023 8:57 AM

Taylor Owen, Beaverbrook Chair of Media, Ethics and Communication, Max Bell School of Public Policy, McGill University, was speaking at the second edition of e4m-DNPA virtual roundtable
exchange4media Staff Dec 12, 2022 8:23 AM

Gupta will be working with Brands, Advertising Agencies & Production Houses
exchange4media Staff Mar 30, 2022 1:18 PM

Inext has a 33% share of female readership, which is the largest for any Hindi broadsheet
exchange4media Staff Feb 11, 2022 4:54 PM

While the role of digital platforms will continue to increase, print offers the simplest way of maximizing reach for it being a credible source of information & its hyper-local nature, share experts
Shantanu David Feb 9, 2022 8:44 AM

Guest Column: Manas Mishra, Co-founder, Mediant, suggested that simple solutions like Cloud Telephony can improve the ROI of newspapers, challenging the AdEx shift to digital media
Manas Mishra Dec 31, 2021 8:52 AM

The colored edition was distributed with the main newspaper, consisting of carefully-woven content to engage kids with topics such as fitness, sports, leisure, gender sensitivity awareness, and more
exchange4media Staff Nov 18, 2021 1:25 PM

A shift in consumer preference towards digital has impacted circulation. But full recovery is expected in the next 6 months with a new set of readers coming into the stream, said print media players
Sonam Saini Sep 17, 2021 8:44 AM

This 88-page edition is an indication of advertisers’ sustained confidence in print media's ability to reach masses
exchange4media Staff Sep 13, 2021 1:39 PM

The agency has registered a case against unidentified officials of BOC, along with Harish Lamba, Aarti Lamba and Ashwani Kumar
exchange4media Staff Jul 13, 2021 3:18 PM

Rapidcube is the wholly owned subsidiary of news broadcaster Zee Media Corporation
exchange4media Staff Jul 9, 2021 2:07 PM

Published from 7 locations, Namasthe Telangana has been instrumental in supporting & realising the demand of statehood for the Telangana region
exchange4media Staff Jun 8, 2021 6:09 PM

The extent of reach provided by Malayala Manorama in Kerala is unparalleled compared to the reach of any newspaper in any other state in India
exchange4media Staff Apr 19, 2021 2:11 PM

The 76-inch panoramic edition, with 3000 diamonds studded masthead, was a visual delight with the panoramic picturesque images along with cutting-edge content
exchange4media Staff Apr 19, 2021 11:38 AM

The new jointly-created teaching resources aim to inspire children and engage them in learning by featuring cartoon robot, Vir The Robot Boy
exchange4media Staff Mar 31, 2021 1:34 PM

The campaign comprises a series of three films, each demonstrating a core benefit and feature of the brand
exchange4media Staff Feb 21, 2021 9:09 AM

The new offer will provide new and existing clients with innovative and integrated solutions
exchange4media Staff Feb 15, 2021 4:01 PM

Infidigit will help the brand build a strong SEO strategy for three categories: trains, flights, and buses
exchange4media Staff Feb 10, 2021 12:13 PM

The group will leverage Quintype's capabilities in content management, monetization, audience engagement, etc. to grow its digital presence
exchange4media Staff Feb 3, 2021 12:56 PM

The threat comes after the Australian government's landmark law that, if implemented, would make Google, Facebook and other tech companies pay media outlets for news
exchange4media Staff Jan 22, 2021 10:15 AM

Recent appointments of Manoj Kumar Pandey & Dharmendra Sushant at Lokbharti and Radhakrishna, respectively, are set to herald a new era in Hindi publishing
exchange4media Staff Jan 6, 2021 4:19 PM

These mega issues help in furthering the trust of advertisers in print media
exchange4media Staff Dec 23, 2020 12:25 PM

The company has also approved transfer of the digital publishing business of the company to Rapidcube Technologies Private Limited
exchange4media Staff Dec 17, 2020 6:26 PM

On Day 2 of e4m Content Jam, panellists discussed ways to improve content monetization
exchange4media Staff Nov 27, 2020 4:32 PM

More than 2,000 of the world’s leading publishers have chosen Taboola to implement personalized recommendations within their mobile news apps
exchange4media Staff Oct 30, 2020 5:28 PM

Guest Column: Deepak Oberoi, Director, Banyan Infomedia, expansion mode and open for partnerships and acquisitions
Deepak Oberoi Jul 23, 2020 2:53 PM

Greater impact to be felt in immediate terms, majority ad buyers and sellers haven’t changed revenue forecasts for Q3 and Q4
Dipali Banka Jun 25, 2020 8:51 AM

Ever since the lockdown was declared, the magazine has focused on a digital approach, releasing 12 consecutive cover stories on COVID impact
exchange4media Staff Jun 8, 2020 1:10 PM

Guest Column: Pawan Jailkhani, the CRO of 9X Media, is confident that the media industry will emerge stronger from the coronavirus crisis provided that it stands united
Pawan Jailkhani Apr 10, 2020 9:08 AM

In her new role, Chaturvedi will oversee the integrated marketing programme, and deliver structured & high-visibility title marketing campaigns with substantial business impact
exchange4media Staff Feb 10, 2020 6:11 PM