The mango-flavoured beverage's summer campaign 'Ras Aisa Ki Bas Na Chalega' celebrates the unapologetic indulgence of biting into a juicy mango
The new TVC will be amplified across TV, digital, outdoor, and social media with a 360-degree campaign
Slice set to unveil new campaign with the actress later this summer
Experts weigh in on the new Slice ad and Kiara Advani's newly forged connection with the beverage brand
Advani has been announced as the new brand ambassador of the mango beverage
Kaif has strengthened her partnership with Pepsico after being named the brand ambassador of its packaged water brand
Behari was earlier the Head at ICICI Amazon Credit Card Partnership
Conceptualized and created by Fatmen, the ad films instill humour by making use of characters in flamboyant attires
As part of the three-year partnership, slice’s logo will appear on the front of all Mumbai Indians’ official jerseys
With an aim to expand its reach among millennials & gen Z, the films will play on Hotstar during IPL
The campaign was conceptualised by 82.5 Communications
Prior to joining slice, he was leading a global team of data scientists at FICO, a data analytics company in San Diego, California
The TVC shows the actress posing the ultimate taste challenge to a fan
Lowe Lintas' #WhoIsYourVighnaharta campaign for Ganesh Chathurthi pays tribute to the 'obstacle-removers' who touched lives with their humanity during the pandemic
The campaign focuses on collaborating with social media influencers like Bharti Singh, Sonam Bajwa and Kusha Kapila
The campaign features Godrej Appliances employees at their homes, sharing the burden of every day