vicks

The brand introduced its first-ever 'double-power' transformation of its cough drops with the new film
e4m Staff Jun 13, 2024 1:17 PM

Putting some zest into a sombre Monday morning by revisiting some of the best melodic cheers from brands
e4m Staff Nov 20, 2023 9:30 AM
The film has been released in collaboration with ‘India Signing Hands’ - an organization dedicated for the deaf community of India
e4m Staff Oct 28, 2023 9:18 AM

The brand has curated the #BetterZzzBetterMe campaign for World Sleep Day
exchange4media Staff Mar 19, 2023 4:00 PM

The Senior Marketing Director of P&G Health spoke to e4m about the FMCG major’s new product, the marketing strategy and more
Kanchan Srivastava Jan 24, 2023 8:31 AM

A study by Kantar in association with P&G Health reveals that only 15% Indians on an average get good sleep at night
exchange4media Staff Jan 17, 2023 5:34 PM

The actor shares her secret mantra of handling the viral infection in easy ways
exchange4media Staff Apr 16, 2022 8:42 AM

The film has been conceptualised by Vicks India and Publicis Singapore
exchange4media Staff Mar 28, 2022 2:14 PM

The actor shared that he's excited to associate with a brand that has been a part of his childhood and continues to be his go-to till date
exchange4media Staff Dec 25, 2021 7:58 AM

Brands shouldn’t be blatantly riding on the success of players who they are not sponsoring or partnering with, experts opine
Mansi Sharma Aug 5, 2021 8:29 AM

Guest Column: Ruta Patel, Senior Vice President, FCB Interface, explains how brands go by rituals and ideologies as part of their marketing strategies
Ruta Patel Aug 18, 2020 8:51 AM