505 million watched live broadcast of IPL 2023: Disney Star

According to the network, the final between GT and CSK registered a peak concurrency of 64.1 million, the highest for IPL 2023

e4m by exchange4media Staff
Published: Jun 8, 2023 2:08 PM  | 2 min read
Disney Star
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Disney Star, the official television broadcaster of TATA IPL 2023, recorded 505 million viewers during the live broadcast of the matches, the network has said based on BARC data.

Disney Star has accumulated 427.1 billion minutes of watch time for the live broadcast of the matches along with a growth of 32% in match TVR compared to the last edition.

The final between GT and CSK registered a peak concurrency of 64.1 million- the highest for IPL 2023, the channel said. Additionally, 47 out of 74 matches registered peak concurrency of more than 30 million.

The Hindi Speaking Markets saw 334 million fans watching the tournament, a growth of 47% compared to the last edition, Disney Star said.

Sanjog Gupta, Head – Sports, Disney Star said, "We are thankful for the overwhelming support of our fans, who joined us in our journey to make Tata IPL 2023 the most-watched Cricketing event in India's broadcast history. From last ball nail-biters to high-scoring thrillers, from the addition of the impact player rule to the emergence of future stars, from the last spot on the playoffs being decided in the last league stage match to the tournament winner being decided on the final ball, this edition of IPL has been special in many ways. Countless memories will be etched in cricket history including the fact that is the first time that half a billion viewers tuned in for a Cricket tournament.”

“We would also like to express our sincere appreciation for the BCCI, the players, and the franchisees for putting on such a spectacle. We believe our #BetterTogether campaign and world-class coverage of the event bolstered the efforts of the entire ecosystem. As we celebrate this historic IPL season, we are energized to continue pushing the boundaries and delivering exceptional cricket experiences across linear and digital screens to fans across the country,” he added.

Published On: Jun 8, 2023 2:08 PM