Jaaved Jaaferi and Sourav Ganguly have lent their voices to the ad campaign conceptualised by DDB Mudra
Crafted by Ogilvy India and directed by Piyush Pandey, the campaign's narrative unfolds in a restaurant setting
In his capacity as Brand Custodian for Fortune, Jignesh Shah will ensure its relevance and resonance in the dynamic FMCG landscape
Adani Wilmar’s net profit also declined by 18%
From Dabur to Adani Wilmar to House of Abhinandan Lodha, India’s leading firms have come up with special marketing plans spread across print, TV, digital and outdoor for the event
Sanjay Adesara was associated with the company for nearly 16 years
The campaign has been conceptualised by Ogilvy South
Adesara comes from Adani Wilmar
Vineeth Viswambharan, Associate Vice President – Marketing & Sales, AWL, spoke to e4m on the company’s marketing success story, advertising spends, expansion plans and more
Directed by renowned ad-filmmaker Prakash Varma, the campaign is conceptualised by DDB Tribal
The ad aims to reinforce the brand's position as the preferred choice for consumers who appreciate genuine taste and quality.
The brand has launched a new digital campaign, ‘Achaar Ka Perfect Jodidaar’ to highlight the role of kachi gani mustard oil
Mishra, VP - Sales and Marketing, Adani Wilmar, lets us in on the impact of Russia Ukraine war on the company’s revenues, views on competitors and more
Experts say that while a little humour could have gone a long way, Fortune's comeback ad is a good example of a brand supporting its endorser in the face of trolling
The long-format copy, ostensibly for Valentines Day, addresses some misconceptions associated with heart health
Brand custodians opine that it was a sensible decision by the company to halt the ad, given the polarised environment
We caught up with Ajay Motwani, Head Of Marketing, Adani Wilmar on the brand's latest launches, the spike in the ready-to-cook category, market growth in the segment and more
The brand will soon release a new TVC, conceptualised by Ogilvy, featuring Akshay Kumar