As part of the sponsorship, the Invest Barbados logo will be prominently displayed on the back of the Barbados Royals' matchday and training jerseys
The Founder and CEO of Nykaa was speaking at a preview for the brand’s two-day live event – Nykaaland
Customers can rent and watch Barbie starting today and Meg 2: The Trench starting September 18
‘Barbenhiemer’ innovations, the power of AI and creative conversations are inspiring brands to explore the potential of the medium, say industry watchers
Generative AI lowers the cost of celebrity footage and opens up various creative possibilities but there is a need to establish clear guidelines to ensure ethical usage, caution industry observers
Guest Column: Madhukar Kumar, Founder and Chief Strategist, Grey Cell Public Relations, writes on why Barbenheimer is a celebration of creativity, diversity, unity, and a dialogue on societal norms
Greta Gerwig's Barbie and Christopher Nolan's Oppenheimer have spawned a cultural phenomenon that refuses to die down, and brands want in on it
With several big brands hopping onto the Barbie bandwagon, experts share their take on the film's unique marketing strategy
At Cannes Lions 2023, Neeta Nair speaks to Donna Murphy, Tracey Barber and Rana Barua
BARB is the first industry-owned audience currency in the world that Netflix has joined
As the Associate Sponsor, Fan2Play’s logo will feature on the non-leading arm of the official jerseys and training kits
Wolf777 had also announced its association with the Jamaica Tallawahs as the title sponsor in the past
Before joining Crossword Public Relations, Kochhar worked with Barbeque Nations Hospitality
The trilogy has been written by Suzanne Selfors and illustrated by Barbara Fisinger