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Sourav Majumdar?blur=25

Sourav Majumdar has three decades of experience in financial journalism

e4m Staff Nov 14, 2024 8:49 AM

Richard Hartell?blur=25

In his new role, Hartell will lead US operations, client relationships, and new business for the agency

e4m Staff Sep 6, 2024 12:03 PM

sun TV?blur=25

According to Sun TV Network’s annual report, the network’s income from subscription grew 5% whereas income from advertising and sale of broadcast slots declined by 1.89%

e4m Staff Sep 5, 2024 3:03 PM

Nikhil Kamat?blur=25

The event will feature keynote speeches, panel discussions, and networking opportunities, providing attendees with valuable insights and inspiration

e4m Staff Sep 4, 2024 3:53 PM

Sudarshan Sarma?blur=25

Prior to this, Sudarshan Sarma was with Flipkart as Senior Director

e4m Desk Sep 2, 2024 4:09 PM

BW Businessworld magazine?blur=25

The latest edition dives into the transformative Q-commerce sector, analysing its rapid growth, tech advancements and the challenges ahead

e4m Staff Sep 2, 2024 10:49 AM

influencer marketing?blur=25

e4m Blog: In this post, we explore the nuances of influencer marketing, the importance of choosing the right influencers, the challenges and more

e4m Desk Aug 28, 2024 2:18 PM

Marketing Automation?blur=25

e4m Blog: In this post, let’s dive deep into the evolving marketing automation techniques, benefits of marketing automation, the use of marketing automation platforms and more

e4m Desk Aug 27, 2024 2:01 PM

Ajit Varghese Disney Star?blur=25

At Pitch CMO Summit, Ajit Varghese, Head of Network Advertising Sales at Disney Star, spoke about how professionally generated content (PGC) powers brands

e4m Staff Aug 27, 2024 12:27 PM

Anil singh?blur=25

Dr. Anil Singh has been in broadcast journalism for more than 2 decades

e4m Staff Aug 26, 2024 10:22 AM

Cricket?blur=25

The CCI might require the sale of some cricketing rights as a condition for approving the $8.5 billion media merger, experts from legal fraternity told e4m

Aditi Gupta Aug 26, 2024 8:47 AM

ecomm express?blur=25

'This transformation also strengthens our commitment to our employees and delivery partners,' said Ajay Chitkara, CEO and MD of Ecom Express

e4m Staff Aug 23, 2024 3:26 PM

India@100 Summit?blur=25

The summit brought together over 300 delegates, including top government officials, policymakers, entrepreneurs, and business leaders, for a series of 14 insightful sessions

e4m Staff Aug 22, 2024 2:47 PM

BW Businessworld?blur=25

BW Businessworld focuses on the critical role of chartered accountants (CAs) and financial leaders in propelling India towards its ambitious goal of becoming a $10 trillion economy

e4m Staff Aug 20, 2024 12:10 PM

anytime fitness?blur=25

The campaign underscores the importance of every generation being aware of their health and wellness

e4m Staff Aug 19, 2024 12:36 PM

Anand Parthasarathy?blur=25

Prior to becoming a prominent commentator on India's tech space, Parthasarathy served DRDO for over 20 years as a defence scientist on various projects, including the Indian Missile Programme

e4m Desk Aug 19, 2024 10:48 AM

EssenceMediacom  Bambino Pasta Foods?blur=25

EssenceMediacom will manage Bambino’s account from their Bengaluru office

e4m Staff Aug 12, 2024 11:24 AM

Kartik Mahadev Zee?blur=25

Kartik Mahadev, the CMO for Content SBU Brand Management at Zee, challenges the notion that pay TV is on the decline at the e4m Business Leaders Retreat

e4m Staff Aug 9, 2024 9:11 AM

Tarun Ummat Teads e4m Business Leaders Retreat?blur=25

At the e4m Business Leaders Retreat, Tarun Ummat,  Managing Director, India – Teads, shared how Generative AI can help improve the efficiency of campaigns

e4m Staff Aug 9, 2024 8:51 AM

Bharat Express Upendrra Rai Devendra Fadnavis Urja Summit?blur=25

During the summit, Fadnavis spoke on the state development projects, energy initiatives, and the challenges faced during his tenure

e4m Staff Aug 8, 2024 1:30 PM

e4m Business Leaders Retreat?blur=25

The one-of-its-kind getaway by the exchange4media Group will be held in Goa from August 8-10 under the theme ‘Unwind, Build Bonds and Share Visions’

e4m Desk Aug 7, 2024 5:03 PM

Essilor Virat Kohli?blur=25

Network Advertising is the creative agency behind the new campaign with Virat Kohli

e4m Staff Aug 6, 2024 12:07 PM

BW Businessworld budget?blur=25

The latest issue also features insights into legal education, leadership perspectives on fostering innovation through listening and more

e4m Staff Aug 5, 2024 2:41 PM

e4m Health and Wellness Marketing Conference?blur=25

During a panel discussion at the e4m Health and Wellness Marketing Conference, experts shared insights on crafting authentic brand stories, choice of influencers, and more

e4m Staff Aug 5, 2024 12:18 PM

Gul Raj Bhatia?blur=25

At a fireside chat, Emami’s Gul Raj Bhatia shared insights on the evolution of India’s healthcare consumers and market

e4m Staff Aug 5, 2024 12:09 PM

wellness Panel?blur=25

Industry experts shared their opinions on harnessing the potential of social media with the help of influencers, at the e4m Health and Wellness Marketing Conference

e4m Staff Aug 5, 2024 11:42 AM

Gautam adani?blur=25

According to media reports Adani said this in an interview to Bloomberg News

e4m Desk Aug 5, 2024 10:45 AM

broadcast?blur=25

This fine is for not conforming with standards specified by the central government regarding interference or equipment usage

Sonam Saini Aug 5, 2024 9:04 AM

Ajay Singh?blur=25

In his new role, Ajay will steer HRX towards new heights of success and innovation

e4m Staff Aug 2, 2024 6:32 PM

Air India Express?blur=25

The brand won the gold metal under the ‘Best Use of Social Networks/ Social Media’ category

e4m Desk Aug 2, 2024 4:58 PM

Shivam Puri Cipla Health e4m Health and Wellness Marketing Conference?blur=25

Shivam Puri, MD and CEO, Cipla Health, addressed a keynote session at the e4m Health and Wellness Marketing Conference, on the diverse needs of a global market

e4m Staff Aug 2, 2024 12:55 PM

e4m Health & Wellness Marketing Conference Sandeep Verma?blur=25

At e4m Health & Wellness Marketing Conference, Sandeep Verma, Country Head (India, B’desh, SL), Bayer, spoke to Dr Annurag Batra, Chairman & Editor-In-Chief- BW Businessworld and e4m

e4m Staff Aug 2, 2024 8:52 AM

Nestle?blur=25

The brand bagged 16 metals including 8 golds, 3 silver and 5 bronze metals across categories

e4m Desk Aug 1, 2024 9:52 PM

Pentacle?blur=25

The agency took home 8 metals including 4 golds and 4 silver metals across categories

e4m Desk Aug 1, 2024 9:52 PM

Havas Life Mumbai?blur=25

The agency bagged 9 metals including 4 golds, 2 silver and 3 bronze metals for their outstanding work and creativity

e4m Desk Aug 1, 2024 9:52 PM

Dr Reddy's Laboratories?blur=25

The brand won 7 golds, 4 silver and 4 bronze metals across categories for their outstanding work and innovation

e4m Desk Aug 1, 2024 9:52 PM

Cipla Health?blur=25

The brand also won 15 metals including 6 gold, 6 silver and 3 bronze metals across categories

e4m Desk Aug 1, 2024 9:51 PM

health and wellness marketing awards 2024?blur=25

The other key winners are Havas Life Mumbai, Dr Reddy's Laboratories Ltd, Alembic Pharmaceuticals Ltd and Brandcare among others

e4m Desk Aug 1, 2024 9:43 PM

Tata Play?blur=25

Harit Nagpal, MD and CEO, Tata Play, told e4m that they are restructuring their channel bouquets by removing less-watched channels and adjusting monthly charges accordingly

Aditi Gupta Aug 1, 2024 6:41 PM

TV today?blur=25

Profit up nearly 500% at Rs 51.38 crore, a massive jump from the same period previous fiscal when it stood at Rs 8.7 crore

e4m Staff Aug 1, 2024 3:26 PM

Bajaj?blur=25

Vishal Chadha has more than 28 years of experience across organisations such as Britannia, Nokia, Snapdeal and Kohler

e4m Staff Aug 1, 2024 3:00 PM

cabbury silk dessert?blur=25

The launch will also be supported by a 360-degree communication campaign

e4m Staff Aug 1, 2024 1:40 PM

Punit goenka?blur=25

Punit Goenka, ZEEL MD & CEO, spoke about the business performance in Q1, the competitive landscape, and the company's forward-looking growth, during the Q1 FY25 earnings discussion

Sonam Saini Aug 1, 2024 8:58 AM

e4m Health & Wellness Marketing Conference and Awards 2024?blur=25

The fifth edition of the conference will focus on the theme ‘The Interplay of Culture and Wellness: Embracing Diversity in Global Health’

e4m Staff Jul 31, 2024 9:05 AM