exit
Industry experts say poll pundits & news channels need to refine methodologies and move along with changes in political landscape and voter preferences to avoid such ‘directionally-wrong’ predictions
Kanchan Srivastava Jun 5, 2024 8:45 AM
According to the survey, LDF and NDA follow with 35% and 18% vote share
With 2023 coming close to its end, e4m sums up the year. We begin our year-ender series with a look at the major top-level movements in the General Entertainment Channels
e4m Staff Nov 20, 2023 9:21 AM
The polls predicted BJP was poised to sweep Gujarat but it would lose Himachal Pradesh in a tight race with Congress
exchange4media Staff Dec 9, 2022 11:27 AM
After his exit, Devanathan will pursue his interests outside the advertising industry
exchange4media Staff Jun 1, 2022 3:30 PM
India News has conducted 3 opinion polls and 1 exit poll since November
exchange4media Staff Mar 11, 2022 12:19 PM
In its first and detailed statement exclusively to e4m, dentsu India claims more senior-level execs are set to join the agency
Naziya Alvi Rahman Sep 9, 2021 8:57 AM
Sahil Arora, SVP & Head of CSR, Indeed, dentsu India, has also quit
exchange4media Staff Sep 8, 2021 3:45 PM
The 98-year old media group had made a nearly perfect prediction during the last assembly election as well
exchange4media Staff May 3, 2021 6:05 PM
The news agencies predict TMC reign in the state despite a decrease in margin
exchange4media Staff Apr 30, 2021 11:00 AM
The results predict a clear mandate for BJP in West Bengal, Assam and Puducherry, DMK in TN and a close tie between LDF and UDF in Kerala
exchange4media Staff Apr 30, 2021 10:42 AM
The case study, now part of the HBS’ classroom course on elections, highlights the complexity associated with successfully predicting elections in India
exchange4media Staff Mar 25, 2021 11:01 AM
Through engaging properties, TIMES NOW will offer the most extensive coverage of the elections, making it more exciting and captivating for its viewers
exchange4media Staff Mar 8, 2021 12:59 PM
Mohan will continue to serve as the chairman of the Vivendi Committee
exchange4media Staff Jan 23, 2021 3:57 PM
India Today Group-Axis-My-India exit poll has got 33 out of 35 elections bang-on over the last 4 years
exchange4media Staff Feb 12, 2020 10:34 AM
Ahead of the results, political parties have taken their fight to social media, sparring over who will rule Delhi for the next term
Shreshtha Verma Feb 11, 2020 8:12 AM
