marketing-initiatives
The TOI Trust Index survey conducted by Nielsen rated TOI at 77.6, Twitter at 60.7 and BBC World News at 56.5
NATIVE CONTENT May 18, 2023 10:45 AM
The summit will be held on 29th June 2022 at The Leela Ambience, Gurgaon
exchange4media Staff Jun 22, 2022 11:53 AM
Actor Naseeruddin Shah has lent his voice to the TVC, which is directed by the ad-film director Anupam Mishra
exchange4media Staff Jun 6, 2022 2:57 PM
The brand will sport a new logo that is designed to enliven the lusciousness that one associates with meat - the taste, texture & aroma of the consumption experience
exchange4media Staff Jun 3, 2022 8:38 AM
The campaign 'Redefine time' will be promoted through all desired media avenues
exchange4media Staff Feb 13, 2022 6:00 PM
As a part of the collaboration, the Tollywood actor is also associated with the company as its strategic investor
exchange4media Staff Jan 10, 2022 3:22 PM
The campaign has been conceptualised by Wunderman Thompson
exchange4media Staff Dec 25, 2021 7:58 AM
After more than a year on pause, audiences hit play again on living life to its fullest — and sound was with them every step of the way
exchange4media Staff Dec 20, 2021 9:07 AM
The upcoming South Africa Vs India series presents a momentous occasion for brands to join in the cricket frenzy while capturing the attention of viewers
exchange4media Staff Dec 17, 2021 4:03 PM
The campaign aims to create an awareness among the new-age investors to invest in P2P lending that is hassle-free and that enables higher returns
exchange4media Staff Nov 22, 2021 4:39 PM
Year after year, the Pro Kabaddi league has elevated the status of Kabaddi as a sport, and created ample opportunities for brands to cut across target audiences in India
exchange4media Staff Nov 11, 2021 4:12 PM
This association aims to create awareness on diabetes management and early insulin adoption
exchange4media Staff Nov 10, 2021 5:40 PM
The film, conceptualized & co-directed by Alok Pal, Creative Head (Films) at CNVRS8, showcases a range of products promoting the feeling of togetherness
exchange4media Staff Nov 6, 2021 8:13 AM
As a part of this association, the veteran actor will endorse the brand Amway and the Nutrilite range of products across all platforms
exchange4media Staff Oct 27, 2021 4:12 PM
As part of this leg, Eno will be rolling out a series of digital Comics and Animation videos on the Facebook family of apps and target millions of rural and small-town Hindi speaking audiences
exchange4media Staff Oct 22, 2021 6:13 PM
The brand has launched a campaign featuring the Bollywood actor
exchange4media Staff Oct 20, 2021 4:17 PM
With the actor's active presence on social media, this association will further increase the platform's reach among the South audience
exchange4media Staff Sep 16, 2021 6:26 PM
Through the beyond banking, Equitas goes all out on its strategy of addressing the heart and mind of the people
exchange4media Staff Sep 9, 2021 4:44 PM
The brand won across categories in two international alco-beverage awards of international repute
exchange4media Staff Sep 9, 2021 8:00 AM
The brand reflects the name of parent REA Group Ltd, a digital real estate company, headquartered in Melbourne, Australia with a market cap of A$20 billion
exchange4media Staff Sep 7, 2021 12:30 PM
#StopAtNothing is the brand's next step in unlocking the best of contemporary smartphone technologies and making them accessible for global emerging markets
exchange4media Staff Sep 2, 2021 12:49 PM
The collaboration aims to educate consumers about Naturolax-A® as a preferred solution for constipation issues
exchange4media Staff Aug 16, 2021 3:25 PM
Leaders from Wavemaker, ITC, CoinDCX, Borosil, Danone, Luminous Power Technologies’, JOSH, Dentsu India, and InMobi will speak at the conference
exchange4media Staff Jul 27, 2021 8:31 AM
Along with this, its fully owned housing finance subsidiary Magma Housing Finance Limited is also renamed Poonawalla Housing Finance Limited
exchange4media Staff Jul 22, 2021 6:42 PM
The ad film series is conceptualized by Tilt Brand Solutions and their in-house production, StudioT
exchange4media Staff Jun 15, 2021 4:55 PM
The showdown between Virat Kohli’s men and New Zealand in England this month is expected to attract massive viewership, making it a marquee event on every marketer’s calendar
exchange4media Staff Jun 1, 2021 5:35 PM
The actress and an icon of fitness will be promoting Garmin smartwatches and accessories in India across all platforms - print, television, online as well as social media
exchange4media Staff May 13, 2021 3:29 PM
The latest TVC will run across TV, digital video and social media platforms
exchange4media Staff May 8, 2021 9:24 AM
Vedix Business Head Jatin Gujrati shares that the brand will be expanding its digital sales channel further this year along with bringing 100+ new SKUs to the market
Mansi Sharma May 5, 2021 8:43 AM
Through this campaign, the brand has also rolled out the new identity that is reflected in the pack design
exchange4media Staff Apr 20, 2021 2:25 PM
The campaign by 82.5 Communications will have a digital launch to fit the fast-paced consumption habits of the Tamil-speaking, millennial audience
exchange4media Staff Apr 17, 2021 7:29 AM
With its brand purposing and strategy expertise, WolfzHowl will create an in-depth consumer connect and high recall for Tea Valley
exchange4media Staff Apr 12, 2021 4:50 PM
The partnership will combine Blueshift’s customer data unification and real-time AI-powered decisioning, with Netcore’s intelligent multi-channel delivery solutions and marketing services
exchange4media Staff Apr 12, 2021 12:51 PM
Designed by HerHQ Media in partnership with Stylecraze & Lotus Herbals, the campaign is a new manoeuvre for women to make their own rules of beauty
exchange4media Staff Apr 6, 2021 2:53 PM
Created by ^ a t o m network, the subtle musical notes from plants is decoded with the help of today’s technology to create music for responsible humans
exchange4media Staff Mar 30, 2021 1:21 PM
The campaign kicked-off with a digital film that is being promoted across social and digital platforms
exchange4media Staff Mar 20, 2021 4:00 PM
The actor will be seen in a series of advertisements across television, digital and other mediums
exchange4media Staff Mar 11, 2021 1:43 PM
The cricketer's strong social media presence and fan base will benefit the brand
exchange4media Staff Mar 10, 2021 1:59 PM
The campaign celebrates and encourages the infinite number of moves made by women everyday
exchange4media Staff Mar 8, 2021 3:48 PM
Conceptualized by Papers and Playground, the creative execution uses humour to illustrate various everyday life situations that people in India encounter
exchange4media Staff Mar 6, 2021 11:41 AM
Guest Column: Kanika Mittal, Business Head, Twitter India, shared that brands today want to be disruptive and break through the clutter in order to attract their target audiences quickly & effectively
Kanika Mittal Mar 4, 2021 8:04 AM
Malhotra will be responsible for overseeing Noise's business strategies, operations, and marketing initiatives
exchange4media Staff Mar 2, 2021 2:00 PM
This in-house vertical will focus on VFX, Animation, Previz/Techviz, on-set camera tracking, and lidar scanning, for the production house
exchange4media Staff Mar 1, 2021 6:57 PM
The theme will be central to all brand activities that will keep the consumer involved, engaged and cheerful, all through 2021
exchange4media Staff Feb 23, 2021 5:58 PM
Created by WATConsult, the film showcases how LEAD is ensuring that every child receives a great learning experience irrespective of constraints
exchange4media Staff Feb 22, 2021 1:16 PM
The campaign highlights the needs and expectations of different women from an equal world
exchange4media Staff Feb 20, 2021 9:03 AM
