media-agency

Ajay Gupte, CEO of Wavemaker South Asia, talks to e4m on being adjudged the Media Agency of the Year at Goafest 2024, focus of the year, growth expectations & more
Sonam Saini Jun 3, 2024 8:54 AM

Aditya Kanthy, CEO of Omnicom Advertising Services, talks to e4m about the idea behind the creation of the new entity, the road ahead, and more
Tanzila Shaikh Nov 21, 2023 9:27 AM

Organic revenue in APAC market declined by 7% due to client losses in China, India and Singapore
exchange4media Staff Aug 16, 2023 4:30 PM

The dentsu-owned agency will take charge from January 2024
exchange4media Staff Jul 12, 2023 7:12 PM

Wavemaker Global CEO Toby Jenner speaks to exchange4media Editor Naziya Alvi Rahman about the agency's five-year journey in India, and more
Naziya Alvi Rahman Nov 21, 2022 8:29 AM

The automobile major’s account is currently being handled by dentsu
Sonam Saini Nov 15, 2022 8:39 AM

The e4m Media Ace Award is a recognition of works done by the agencies from June last year
exchange4media Staff Oct 7, 2022 10:20 AM

Industry leaders will deliberate on what it takes to build 'The Media Agency of Tomorrow'
exchange4media Staff Oct 6, 2022 8:38 AM

The media agency’s net profit for the fiscal year stood at Rs 18.6 crore
Sonam Saini Jul 11, 2022 8:39 AM

Zenith will handle integrated media planning, buying and implementation
exchange4media Staff Jul 6, 2022 8:57 AM

The group is also merging Finecast, Xaxis and GroupM Services into a cross-channel performance platform
exchange4media Staff Apr 27, 2022 9:14 AM

The account will be managed by the agency’s Bengaluru office
exchange4media Staff Apr 1, 2022 10:58 AM

Prasanth Kumar, GroupM South Asia CEO, shares how the agency is embracing the digital disruption, what are the challenges that this transformation has thrown up, and more
Naziya Alvi Rahman Feb 28, 2022 8:55 AM

Are creative agencies losing their relevance to media agencies that provide 360-degree solutions to the clients?
Naziya Alvi Rahman & Kanchan Srivastava Dec 29, 2021 9:05 AM

Agencies including Carat, Havas Media Group, Initiative UK, iProspect, MediaCom, Wavemaker & Zenith, which are responsible for more than £7bn in 2020 media billings, have committed to using IPA’s tool
exchange4media Staff Jun 9, 2021 6:14 PM

The appointment sees OMG take on the complete paid media duties for all of Electrolux’s brands
exchange4media Staff Dec 21, 2020 12:26 PM

We look forward to building the brand with Korra through meaningful and insightful communication, says Varun Alagh, Co-Founder & CEO, Mamaearth
exchange4media Staff Dec 15, 2020 12:21 PM

The agency will help the FMCG startup scale its business with data and analytics-driven approach
exchange4media Staff Dec 11, 2020 10:40 AM